Grant McCracken

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Grant McCracken (full name Grant David McCracken) is an anthropologist, blogger and author. A member of Convergence Culture Consortium at Massachusetts Institute of Technology, McCracken has authored several books. He holds a Ph.D. in anthropology from the University of Chicago. He has been the director of the Institute of Contemporary Culture and a senior lecturer at the Harvard Business School. He has been a consultant for many corporations, including the Coca-Cola Company, IKEA, Chrysler, Kraft, and Kimberly Clark. He lives in Rowayton, Connecticut.[1]

Contents

[edit] Books

He has written, among others:

  • Culture and Consumption (1988)
  • Big Hair (1996)
  • Culture and Consumption II (2005)
  • Flock and Flow (2006)
  • Transformations: identity construction in contemporary culture (2008) Indiana University Press ISBN 9780253219572
  • Chief Culture Officer (2009)
  • Culturematic (2012) Harvard Business Review Press ISBN 978-1-4221-4329-2

[edit] See also

[edit] References

  1. ^ Source: Indiana University Press bio, accessed 25/1/2008

[edit] External links


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