|Directed by||Krishna Vamshi|
|Produced by||Ram Gopal Varma|
|Music by||Sasi Pritham|
Gulabi (Telugu: గులాబీ) is a 1995 musical hit Telugu Cinema starring J.D. Chakravarthy and Maheswari in the lead roles. The film was directed by Krishna Vamsi and produced by Ram Gopal Varma and was co-produced by Amitabh Bachchan Corporation Limited. Upon release, the film received positive reviews and declared a hit at the box office.
Gulabi is an action-packed love story set in the backdrop of girl-smuggling to Dubai. It is inspired from a real incident that came in news dailies when police arrested few Dubai-based businessmen trying to smuggle girls from Hyderabad.
It is one of those films that carved a new trend of film making in Telugu cinema. Excellent songs by Sasi Preetam, breath-taking cinematography by Rasool, stunning direction, action-packed narration and natural performances by the cast turned Gulabi into a big success. Every college-going student could relate to the characters. Characterizations are naturally etched.
Some segment of the audience identified that Gulabi had the touch of Ramgopal Varma, who is also the producer of the film. Krishnavamsi was depicted as a shadow under the guidance of Ramgopal Varma. Krishnavamsi proved his critics wrong with his future projects and got a brand name for himself.
The DVD rights of this movie sold to KAD Entertainment, who had also brought the home video copyrights for all the Telugu movies made by Ram Gopal Varma.
From the words of Vamsi,
|“||Ramuji was busy with 'Rangeela' in Bombay. When he came to Hyderabad, he heard about my script. He called me and asked about what was I doing. I told him that I was ready with a Script. Then he asked me about the budget for that film. I told him 50 lacs. Then he smiled at me and told that if I make a film for him it would cost 2.5 crore, else I would make a film for just 50 lacs. Incidentally the cost incurred for the shooting of two schedules for 'anaganaga oka roju' was 54 lacs. As we all ways had the difference of opinions when it come to the emotion of the film, Ramuji told me that he would set this project up for me and he would not interfere in the project. He added that the budget for the film would be 75 lacs. Ramuji was reluctant to listen to script. He told me that he would watch it in public theater after the release of the movie. The only constraint he fixed for this project was the budget. As long as I control the budget under 75 lacs he would not be interfering.
Suresh Babu was also keen on doing film with me, as he came to know about my script. He was trying to locate me. At the same time, he wanted to inquire Ramuji about me regarding 'Anaganaga oka roju' budget fiasco. Ramuji gave me a choice of Suresh being the producer as he too was keen to produce a movie with me. When I approached Suresh, he made it clear that he must be convinced about the script before starting up the project. I had two options. One was to go for the Varma's film that would give me creative freedom and no-interference and other one was to go for Suresh's film where I need to prove myself. Obviously, I preferred the choice number one.
When Anaganaga Oka Roju announced, many Big heroes sent feelers that they were willing to work with me. When I was thrown out of 'Anaganaga Oka Roju', I approached all of them only to get politely rejected. When I approached Jagapathi Babu, he told me that he needed big banners and big directors, as he could not do experimentation at that time. He assured that he would do a film for me later. I was really frustrated. I was having an excellent script. I was capable of doing very good job. Still I was not getting any chances.
All that frustration turned into a constructive (innocent) revenge when I was offered to direct Gulabi by Varma.
Chakri was a small time unestablished hero. Maheswari was branded that she is not fit for a role of lover gal. Sashi Preetam was a new composer. He was so fresh with his ideas that made it all the more interesting to work with him. I had to sit with him during nights and days because it was difficult for me to express my thoughts, being a first time experience for me too. But, we managed to belt out the best in due course of time. Jeeva left the industry 10 years back. He was in Guntur. I searched for him and got him. Chalapati rao, who was doing the rowdy characters, was given a soft role as a father of the heroine. Chandra Mohan was the only senior established actor acted in Gulabi. I picked the raw people up so that they suit our budget. At that time nobody was willing to do their recording at Ramanaidu studio. After six months of its inception, I recorded the first song (e rojaithe choosano ninnu) in that studio, as that song uses minimum number of instruments. We did back drop score and mixing in that studio. Gulabi was the first movie to be recorded in Ramanaidu Recording Theaters.
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