Hanson (automobile company)

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The Hanson Motor Company was founded in December on 1917 in Atlanta, Georgia by George W. Hanson and Don M. Ferguson.[1] It lasted until 1925.[1]


In 1907, George Hanson opened a bike shop in Griffin, Georgia, and soon progressed to selling Franklin cars.[1] During the mid-teens, he came up with an idea to make a small, low-priced car for the south. With Don Ferguson, he tore apart a Packard touring car for good ideas, and in February 1917 they moved to Detroit. Even though World War I started, Hanson went on with the plan to make the car. In June 1918, after the US government released the factory from war production, the first Hanson was produced, a 5-passenger tourer with a Continental 7R six-cylinder engine in it.[2] "Tested and Proved in the South" was one of the company's slogans, along with "Made in Dixie" (even though the factory was in Detroit, Michigan), though the headquarters were in Atlanta[1]). In 1921, Hanson toyed with a torque converter, but never made one. But then the post war recession hit, and Hanson had to slash prices. A Little Six was introduced at the bargain basement price of $995.[1] In 1925, he closed the doors to his factory. A total of 1,800 cars are believed to have been made, with the majority of them being sold in Atlanta and other parts of Georgia.[2] George Hanson then turned to the manufacture of baby nursing bottles, and returned to Atlanta in the mid-1930s to become a life insurance agent.[1] He died at age 65 in 1940.[1]


Model/Year engine HP Wheelbase
1918–1919 Six-Cylinder 45 119"
1920 (Touring, Roadster, Sedan) Six-Cylinder 55 121"
1921 Six-Cylinder 55 121"
Little Six (1922) Six-Cylinder 50 112"
1922 Six-Cylinder 55 121"
Special Six (1923) Six-Cylinder 50 115"
1923 Six-Cylinder 66 121"
1924–1925 Six-Cylinder 66 121"


  1. ^ a b c d e f g h Kimes, Beverly (1996). standard catalog of American Cars 1805-1942. Krause publications. ISBN 0-87341-428-4. 
  2. ^ a b Georgano, Nick (2000). The Beaulieu Encyclopedia of the Automobile. London: Stationery Office. p. 1792. ISBN 0117023191. 

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