Harbour Town (shopping centre)

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This article is related to Harbour Town, the shopping centre concept. For information about the golf course, see Harbour Town Golf Links.
Harbour Town Melbourne, looking north towards the Southern Star Observational Wheel.

Harbour Town refers to the shopping centre concept to collocate factory outlets in one centre. There are presently four such stores operating in Australia. They are especially popular with tourists, although many locals also shop there.

As at September 2009, there are currently four locations: Biggera Waters, on Queensland's Gold Coast; West Perth, in Western Australia; Adelaide Airport, in South Australia and at Water Front City, Docklands in Melbourne, Victoria.

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[edit] Gold Coast

Harbour Town Gold Coast is located on the corner of the Gold Coast Highway and Oxley Drive Biggera Waters, Queensland. The Gold Coast centre opened in December 1999 when The Lewis Land Group of Companies opened Australia's first and largest purpose-built brand direct factory outlet shopping centre.

There are about 120 outlet stores including Oroton, Nike, and a David Jones Warehouse. Also, there is a large Woolworths, and a large 14 screen Reading Cinemas complex. Disapproval was expressed by some local residents at the demolition of a Drive-In movie area on the site.

[edit] Perth

Harbour Town in Perth, Western Australia.

Harbour Town Perth is located in West Perth and features around 120 specialty stores including names like Nike Factory Outlet, Adidas Factory Outlet, Ojay, Esprit, Authentics Factory Outlet (Converse), City Beach, Levi's and Table Eight. The centre is situated over 2 floors and has a square design. The centre opened in 2003.

[edit] Adelaide

Harbour Town Adelaide is situated in West Beach, South Australia. It features over 100 outlet stores in an L-shaped design. The main stores in the centre are Morrissey, JAG and Esprit outlet stores. Since major upgrades to the Adelaide Airport and the opening of South Australia's first Ikea store nearby in 2006 the centre has seen an increase in trading and plans are underway for expansion.

[edit] Melbourne

A new 41,000 sq.m Harbour Town centre opened on October 21 2008 in Melbourne's Docklands. It is located in the Waterfront City precinct, underneath the Southern Star Observation Wheel. When fully tenanted the new centre will feature over 200 stores as well as Australia's first Costco Warehouse Store, and like other Harbour Town centres, a majority of the stores will be outlets.

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