Heart Thames Valley

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Heart Thames Valley
The Heart Network logo.svg
City of license Reading
Broadcast area Berkshire, Oxfordshire and north Hampshire
Branding This is Thames Valley's Heart
Slogan More Music Variety
Frequency 97.0, 97.4, 102.6, 102.9 and 103.4 MHz
Format Adult Contemporary
Audience share 9.9% (December 2012, [1])
Owner Global Radio
Website Heart Thames Valley

Heart Thames Valley is a local radio station owned and operated by Global Radio as part of the Heart network. It broadcasts to Berkshire, Oxfordshire, north Hampshire and parts of west Buckinghamshire from studios in Reading, southern England. The station is the result of a merger between Heart Oxfordshire (formerly Fox FM) and Heart Berkshire (formerly 2-Ten FM).

History[edit]

Further information: Heart Berkshire and Heart Oxfordshire

The station originally broadcast as two separate stations. Fox FM served Oxfordshire and West Buckinghamshire and was latterly owned by Capital Radio. Radio 210, later 2-Ten FM served Berkshire and North Hampshire and was eventually acquired by the GWR Group forming part of GWR's Mix Network. This later merged with Capital's equivalent Capital FM network (comprising the former Invicta FM, the former Southern FM, BRMB, Red Dragon FM and the former Power FM) to form The One Network, after the GWR Group plc and Capital Radio Group plc merged in May 2005. Global Radio acquired GCap Media in 2008 and rebranded most of the One Network stations to Heart, in phases by area, from January 2009.

On 21 June 2010, Global Radio announced it would merge the Oxford and Reading stations as part of plans to reduce the Heart network of stations from 33 to 16.[1] The new station began broadcasting from Reading on Friday 9 July 2010, leading to the closure of studios in Oxford.[2]

The stations still carry local advertising and travel bulletins, and accordingly are sub-branded as "Heart Thames Valley for Oxfordshire" and "Heart Thames Valley for Berkshire and NW Hampshire".[3]

Presenters[edit]

Local presenters[edit]

Networked presenters[edit]

Syndicated presenters[edit]

Heart News[edit]

Heart Thames Valley broadcasts local news bulletins each day - updates air hourly from 6am to 7pm on weekdays and from 6am to 12pm at weekends. National news updates from Global's London headquarters air each hour at all other times, except during The Vodafone Big Top 40.

References[edit]

  1. ^ Global Radio to halve number of local Heart stations, The Guardian, 21 June 2010. Archived 1 January 2011 at WebCite
  2. ^ Heart slims but strengthens, RadioToday, 21 June 2010 Archived 1 January 2011 at WebCite
  3. ^ Find your local Heart station, Heart, UK. Archived 1 January 2011 at WebCite

External links[edit]

Coordinates: 51°26′32″N 1°02′14″W / 51.4422°N 1.0372°W / 51.4422; -1.0372