Hits FM (Nepal)

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Hits FM
Hits-Fm-91-2.jpg
Hits FM official logo
City of license Kathmandu, Nepal
Broadcast area National
Branding Hits FM 91.2
Slogan Hits You Where It Matters
Frequency 91.2 FM
First air date 1996
Owner Hits Nepal Pvt. Ltd.
Website www.hitsfm.com.np

Hits FM (Nepali: हिट्स एफएम) is a radio station based in Kathmandu, Nepal. It is a subsidiary of Hits Nepal Pvt. Ltd., which was established in January 1996. It went on air in April 1996. It is now available 24 hours daily on 91.2 MHz. Its philosophy "is to hire presenters who are "fresh" - thus ensuring originality and also the ability to shape the presenters in accordance to overall goals and objectives of Hits Nepal Pvt. Ltd."[1]

Hits FM maintains a weekly music chart. The most followed charts are Hits Xpress (Bollywood songs), Megatops Chart (English songs), and Hits Countdown (Nepali songs).[2]

It is one of the most listened-to FM stations in the country, with one of the highest-rated shows. It is ranked among the top 40 radio stations in the World (Asia, Africa, Australia, South America) by UK and Irish Radio Stations broadcasting on the Internet.[3]

History[edit]

Hits FM was established by its parent company Hits Nepal Pvt. Ltd with the vision -"To become the best form of entertainment media in Nepal".[4] Hits FM began its operation in April 1996, in their permanent office based in New Baneshwor, Kathmandu. Hits FM has completed 17 glorious years of milestone in Nepalese Music Sector, as a quality music provider in digital media.

Radio Presenters[edit]

Hits FM currently has more than 40 radio presenters. Few of the notable radio presenters of Hits FM are:Mandira Dhungel, Kala Subba,Supriya Pradhan,Rabi Thapa,Arjun Ghimire, Aditya Malla and Navneeta Amatya.[5]

Annual Hits FM Music Awards[edit]

Sponsor Banner of Hits FM Music Awards 2068 BS(2012)

Hits FM began awarding artists of Nepali Music Industry since 1998. It is one of the prestigious Music of Nepal award, along with Image FM Music Awards, in Nepali music industry.[6] Nepali musicians like Nima Rumba, 1974 AD, Nabin K Bhattarai, Robin and the New Revolution have been awarded numerous times for their contribution in Nepali Music Industry.

Genres[edit]

Hits FM airs various English, Hindi, Nepali songs in major regions of Nepal. The genres of music played by the station are;[7]

  • Pop
  • Classic Rock
  • Modern Rock
  • Jazz
  • Blues
  • Rap/ Reggae/ Hip Hop/ Dance
  • Nepali pop, rock, modern, film soundtracks, folk, bhajans, classics
  • Hindi Pop, Film Soundtracks, ghazals, bhajans
  • Eastern Classical Music (Instrumental)

[edit]

The commercial advertisements in Hits FM are rated according to peak listening time. It is rated in five different categories, namely; Diamond, Platinum, Gold, Silver and Brass.[8]

See also[edit]

References[edit]

  1. ^ "Cyber Sansar article on Hits FM 91.2". Cyber Sansar. Retrieved 2011-12-16. 
  2. ^ "Hits FM Nationwide Music Chart". Hits FM. Retrieved 2011-12-16. 
  3. ^ "Top radio stations worldwide". Radio Feeds UK. 
  4. ^ "Hits FM Establishment". Hits FM. Retrieved 2011-12-16. 
  5. ^ "Radio Presenters associated with Hits FM". Hits FM. Retrieved 2011-12-18. 
  6. ^ "Hits FMM Award 2068 BS(2012)Nominations". Hits FM. Retrieved 2011-12-16. 
  7. ^ "Hits FM Music Genres". Hits FM. Retrieved 2011-12-16. 
  8. ^ "Commercial Advertisement Rates & Policies". Hits FM. Retrieved 2011-12-16. 

External links[edit]