HobNob

A HobNob is a brand name of biscuit made from rolled oats and jumbo oats, similar to a flapjack/digestive biscuit hybrid. They are mainly sold in the United Kingdom. In Italy they are now marketed as a variety of Digestive, having previously been known as Suncrok.

Contents 1 History 2 Manufacture 3 Marketing 4 Etymology 5 References 6 External links

[edit] History

The recipe was introduced by McVitie's in Scotland in 1984. A milk chocolate-covered version was made available in 1987, and the biscuit is currently available in many varieties, including dark chocolate, caramel, chocolate orange, and HobNob bars. Other HobNob-branded snacks include a HobNob flapjack. HobNobs have been thought to contain a large amount of salt, when in reality one biscuit contains approx 0.16g of sodium.^[1]

[edit] Manufacture

Plain hobnobs are made at the Tollcross factory in Glasgow. The chocolate variety is made at the Harlesden factory.

[edit] Marketing

The original tagline of the HobNob was "one nibble and you're nobbled",^[2] although it has been removed from the Chocolate Orange varieties. Noddy Holder did a short run as the voice of HobNobs around Christmas time where he shouted "IT'S BISCUITS".

[edit] Etymology

The name comes from an earlier phrase, to hob or nob, meaning "to drink together, taking turns toasting one another", probably from Middle English habbe "to have" and nabbe, a contraction of ne + habbe, "to have not", hence, "to have and have not", "to give and take".

[edit] References

1. ^ United Biscuits
2. ^ Justin Holloway (1999-06-24). "Keeping up with the Jonesness". Salon. http://www.salon.com/media/feature/1999/06/24/brand/print.html. Retrieved 2007-01-28. 

[edit] External links

Look up hobnob in Wiktionary, the free dictionary.

• Milk Chocolate and Orange Hobnob on Nice Cup of Tea and a Sit Down