HobNob
From Wikipedia, the free encyclopedia
A HobNob is a type of biscuit made from rolled oats and jumbo oats, similar to a flapjack/digestive biscuit hybrid. They are mainly sold in the United Kingdom.
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[edit] History
The recipe was introduced by McVitie's in Scotland in 1984. A milk chocolate-covered version was made available in 1987, and the biscuit is currently available in many varieties, including dark chocolate, chocolate orange, and HobNob bars. Other HobNob-branded snacks include a HobNob flapjack. HobNobs contain a large amount of salt. [1]
They are also common in Spain, but named Avenas.
[edit] Manufacture
Plain hobnobs are made at the Tollcross factory in Glasgow. The chocolate variety is made at the Harlesden factory.
[edit] Marketing
The original tagline of the HobNob was "one nibble and you're nobbled"[2] , although it has been removed from the Chocolate Orange varieties. Noddy Holder did a short run as the voice of HobNobs around Christmas time where he shouted "IT'S BISCUITS".
[edit] Etymology
The name comes from an earlier phrase, to hob or nob, meaning "to drink together, taking turns toasting one another," probably from Middle English habbe "to have" and nabbe, a contraction of ne + habbe, "to have not," hence, "to have and have not, to give and take.
[edit] References
- ^ United Biscuits
- ^ Justin Holloway (1999-06-24). "Keeping up with the Jonesness". Salon. http://www.salon.com/media/feature/1999/06/24/brand/print.html. Retrieved 2007-01-28.
[edit] External links
| Look up hobnob in Wiktionary, the free dictionary. |