Hobby Farms (magazine)
|First issue||March 2001|
Hobby Farms is a bimonthly magazine, devoted to the life of hobby farmers, homesteaders and small producers. Its editorial offices are based in Lexington, Kentucky. Hobby Farms magazine's tagline is "Rural Living for Pleasure and Profit". The magazine is known for its award-winning design and photography.
Hobby Farms magazine helps small producers in the United States and around the world turn their hobby into a viable business. Focused on the modern "back-to-the-land movement", the magazine is designed to appeal to older Gen Xers, Baby Boomers and the growing population in between who are in tune with organic growing methods and lifestyle.
Hobby Farms features articles on raising livestock humanely, sustainable agriculture, marketing a small farm, self sufficiency, history and preservation, and the dangers of factory farms. Columns cover farm equipment and tools, cooking, buying land, and agricultural news and trends.
The magazine was the brainchild of Norman Ridker, founder and chairman of BowTie Inc. In 1999, he was visiting a friend and business associate in upstate New York who enjoyed making maple syrup on his farm in his spare time. Looking around at the farm and his friend's life — a working professional who enjoyed farming as a hobby — he realized that no magazine existed that served him and others like him. He enlisted editors to begin researching "hobby farmers" and the seeming groundswell of urban professionals moving to the country seeking a more meaningful existence and with a desire to farm in their spare time. Finding that a very real need existed for education and basic information about farming for such individuals, BowTie trademarked the term "hobby farm", and launched Hobby Farms magazine in the spring of 2001.
The magazine has thrived during its relatively short existence, and is the fastest-growing farm publication in the country.
- 2006 AAEA DESIGN AWARDS. Cover Page Design, Two-Plus Page Design, Overall Magazine Design, Best Use of Typography. American Agricultural Editors Association.
- 2006 AAEA PHOTO AWARDS. Best Use of Photos. American Agricultural Editors Association.
- Wilson, Craig. "Home is where the farm is". USA TODAY. September 10, 2006.