Houjie Town is located at the east bank of the Pearl River Delta, the middle section of the Guangzhou-Shenzhen economic corridor. In the south it borders Humen Port, and in the north it links to the Dongguan city proper. There is a total area of 126.15 square kilometers under its jurisdiction, with a permanent population of 93,000, and more than 400,000 as a temporary population. It is a town of old and prosperous business and trade, rich in products like Guancao (Dongguan Grass) and sausages renowned both home and abroad. Its industrial, commercial and trading enterprises were all set up and developed from traditional lines and are thriving and deeply rooted in Houjie Town. Throughout 30 years of reform and opening up, rural industrialization and urbanization were achieved, making the town a new modernized industrial town of the Pearl River Delta region. In recent years it has been successfully honored as a "Town of Hygiene in China", "Famous Town of Exhibitions in China", "Town with the Strongest Education in Guangdong", and a "Civilized Town of Dongguan City".
Houjie town is famous with her shoes design and manufacturing center, and mainly in branded shoes.