|Founded||November 16, 2010New York City, New Yorkin|
|Founders||AT&T Mobility, T-Mobile USA and Verizon Wireless|
|Headquarters||New York City, New York, United States|
|United States, Worldwide|
|Michael Abbott (CEO)|
|Services||Mobile Commerace and Payments|
|Parent||JVL Ventures, LLC|
Softcard (formerly Isis Mobile Wallet) is a joint venture between AT&T, T-Mobile and Verizon in the mobile payment space, announced on November 16, 2010. The system is based on near-field communication (NFC) and allows users to pay by tapping their mobile device to a payment terminal. Notably, Sprint is not part of the consortium. The CEO of Softcard is Mike Abbott. The Softcard mobile system has partnered with the Discover network and Barclaycard US.
On April 4, 2011, Isis announced it would pilot the Softcard mobile commerce program in Salt Lake City in early to mid-2012. On July 19, 2011, a partnership was announced between Isis, Visa, MasterCard, Discover, and American Express.
On August 29, 2011, the three wireless carriers announced plans to invest more than $100 million in the project.
On July 7, 2014, CEO Michael Abbott announced that they would be renaming the company in order to avoid association with the identically named militant terrorist group. The new name Softcard was announced on September 3, 2014, with newly branded apps to be rolled out in the subsequent weeks.
Softcard uses several underlying technologies:
Currently, the service competes with three other services:
- Google has a product called Google Wallet (previously known as Google Checkout) with which Softcard aims to compete directly.
- Paypal, who already runs one of the main payment methods across the internet, is competing for offline payments as well.
- Apple Pay by Apple is compatible with the iPhone 6, iPhone 6 Plus and the Apple Watch (must be paired with a compatible iPhone). Apple Pay was released October 20, 2014 for the iPhone 6 and iPhone 6 Plus in the domestic U.S. Market.
- Hachman, Mark (July 19, 2011). "Isis Carrier Venture Signs Payment Deals with Visa, Mastercard, Others". PC Magazine. Retrieved July 19, 2011.
- Olga, Kharif. "AT&T-Verizon-T Mobile Sets $100 Million for Google Fight: Tech". Bloomberg Businessweek. Retrieved August 29, 2011.
- "A Message from Michael Abbott: Embarking on a New Brand". ISIS. 2014-07-07. Retrieved 2014-07-07.
- Clark, Sarah (August 4, 2011). "Isis picks C-Sam to supply NFC mobile wallet technology". NFC World. Retrieved August 1, 2012.
- Clark, Sarah (December 12, 2011). "Isis picks Gemalto for NFC mobile commerce platform". NFC World. Retrieved August 1, 2012.
- Apple Pay. Apple.com. Retrieved September 10, 2014.
- Softcard – official site
- Android App
- Difference Between Credit Card and Isis Mobile Wallet
- Isis picks C-Sam to supply NFC mobile wallet technology
- Isis picks Gemalto for NFC mobile commerce platform
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