I Hope They Serve Beer in Hell (film)

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I Hope They Serve Beer In Hell
I hope they serve beer in hell poster.jpg
Theatrical release poster
Directed by Bob Gosse
Produced by Tucker Max
Richard Kelly
Nils Parker
Sean McKittrick
Aaron Ray
Karen Firestone
Max Wong
Ted Hamm
Written by Book:
Tucker Max
Screenplay:
Tucker Max
Nils Parker
Starring Matt Czuchry
Jesse Bradford
Geoff Stults
Keri Lynn Pratt
Marika Dominczyk
Cinematography Suki Medencevic
Distributed by Freestyle Releasing
Release date(s) September 25, 2009 (2009-09-25)
Running time 105 minutes
Country United States
Language English
Budget $7,000,000
Box office $1,429,299

I Hope They Serve Beer in Hell is a 2009 American comedy film loosely based on the work and persona of writer Tucker Max, who co-wrote the screenplay. In an interview with Shave Magazine Max explained that the film is not "a direct recount or retelling. It says it is based on true events because it is. Basically, every scene in the movie happened in real life in one way or another but it happened in a different time or time frame. But pretty much every single thing happened."[1] The film was directed by Bob Gosse and stars Matt Czuchry as Max. It was produced by Darko Entertainment and distributed by Freestyle Releasing, and is rated R for nudity, strong sexual content including graphic dialogue throughout, language and some crude material. Max had said previously that sequels were possible if the initial film found financial success.[2] The film was released in theaters on September 25, 2009. The DVD was released on January 26, 2010.

Plot summary[edit]

The film's plot is loosely adapted from "The Austin Road Trip Story" in Max's book I Hope They Serve Beer in Hell. Based on Max's "real-life experiences", the film follows Max and his friends Drew and Dan to a strip club for Dan's bachelor party, where he ensnares Dan in a lie that threatens his wedding. The ensuing events which include Drew hooking up with Lara, a dancer and single mother, and Max hooking up with a midget stripper, lead to Max abandoning Dan who lands in jail for being drunk and disorderly. After the guys return from their misadventures, it results in Max being banned from the nuptials. Max then attempts to earn Dan's forgiveness.

A tireless and charismatic novelty seeker, Tucker (Matt Czuchry) tricks his buddy Dan (Geoff Stults) into lying to his fiancée Kristy (Keri Lynn Pratt), so they can go to a legendary strip club three and a half hours away to celebrate Dan’s last days of bachelorhood in proper style. Tucker drags their misanthropic friend Drew (Jesse Bradford) along for the ride, and before they know it Tucker’s pursuit of a hilarious carnal interest lands Dan in serious trouble with both the law and his future wife.

The ensuing blowout leaves Tucker uninvited to the wedding and ankle deep in a mess of his own creation. If he wants back into the wedding and the lives of his best friends, he’ll have to find a way to balance the demands of friendship with his own narcissism and selfishness.

Principal cast[edit]

Denise Quiñones was originally cast as Lara, but dropped out two days before filming started. Dominczyk, who had been the original first choice for the role but had passed due to a scheduling conflict, was now available and stepped in immediately

The film includes cameo appearances from UFC fighters Forrest Griffin and Mac Danzig; rapper Paul Wall; Fark.com founder Drew Curtis, author Timothy Ferriss, and the real-life Tucker Max (playing Dan's older brother Jeff). Producer/writer Nils Parker also has a small cameo, playing an announcer in the strip club.

Reception[edit]

The film received generally negative reviews; only 7 out of 32 professional critics (22%) sampled by Rotten Tomatoes reacted positively. The review consensus from Rotten Tomatoes was: "I Hope They Serve Beer in Hell fails in its attempts at raunchy humor, and Tucker Max comes across so unlikable and outrageous that the film's inevitable story arc feels forced."[4] Numerous critics considered the movie to be one of the worst of the year.[5][6][7]

Box office[edit]

Opening weekend gross was $366,900 on 120 screens. Its total domestic gross was $1.4 million.[8] Max blamed the movie's box office failure on the marketing of the movie.[9]

Controversy[edit]

In 2010, during the pre-release promotional period for the movie, several publications accused Max of rape and of promoting rape culture by allegedly glamorizing the practice of engaging in sex acts with women who are intoxicated. In addition, protests were staged at screenings of the movie by demonstrators who argued that intoxication precludes a woman from consenting to sex, and thus Max's stories and movie include descriptions of acts that "meet the legal definition of rape in North Carolina."[10][11][12]

References[edit]

External links[edit]