Incredible Edibles
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Incredible Edibles was a toy sold by Mattel in the 1960s. It was a series of circular metal molds into which Gooble De-Goop, a candy-like gel, was squeezed. The form was then placed in a small oven and baked into a rubbery soft candy in the shape of worms and insects.
A later set (Kooky Kakes) was made to bake small cakes and decorate them with arms, legs, and faces. Gooble De-Goop and cake mixes could be purchased on blister cards as well as a few additional mold sets. The "Incredible Edibles" formula was created by chemist Don Lusk.
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