Inside Track

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Inside Track was a British property investment information company[1] that went into administration in April 2008 following a downturn in the UK property market. Its sister company, Instant Access Properties, which sold properties to Inside Track clients, entered administration in September 2008, primarily as a result of the global economic crisis.

The company advertised in newspapers and through mailshots, inviting customers to attend a free property investment session. The purpose of the session was to sell a full two-day investment course, priced at £2,500.

If the customers proceeded beyond this stage, they would pay up to £8,000 to join 'Instant Access Properties', a 'property club' sister company of Inside Track, which sent property brochures for potential buy-to-let properties. These were typically off-plan properties, with the stated aim of achieving price appreciation before the property had been built, and with a view to holding the property on a medium or even long-term basis. Inside Track received a portion of the purchase price for this service, 3% if purchased through its sister company Inside Access Properties. Properties bought through the Instant Access company were sold at a nominal 15% discount (in order to access buy-to-let mortgages, which typically required a minimum 85% loan-to-value ratio).

With house price growth mostly over 10% each year continuing until 2007, many Inside Track customers did indeed make substantial profits, however with the UK property market in freefall as of 2008, the company was doomed, and it went into administration in April 2008; the company's website [1], which previously had advertised property seminars running almost every day and promoted its advice the UK buy-to-let market.

The main other company in the Inside Track family is Fuel,[2] a mortgage brokers, through which customers can arrange finance for their Inside Track property purchases. As of October 2008, it was still trading.

Inside Track's methodology was based on gearing, with customers encouraged to borrow against properties in order to buy more, a methodology that broke down as when the property market began to fall dramatically.


The company was set up by Jim Moore 70% share. Co-founder and Vice Chairman was Brad Rosser 20% share. While Brad and Jim built up personal fortunes of many millions, they left thousands of their members facing financial ruin through the property purchases they had recommended. By 2008 the customer complaints team had become overloaded. The directors took the decision to close the company down and phoenix a new company IAP Global/Freedom Portfolios. This left a further tranche of victims before again being placed in voluntary administration. + The company was set up initially by Jim & Kim Moore. Two tears later they were joined by Co-founder and Vice Chairman Brad Rosser, ex Corporate Development Director of the Virgin Group.

− Moore was a founder and international sales development director of L'Arome, a multi-level marketing (pyramid selling) company dealing in perfume in 1987. The company grew quickly, selling perfumes known as 'Echoes', because they were designed to echo, or copy, the smell of established brands. This behaviour attracted attention from Chanel, who successfully filed suit against the company on the basis of a little-known (now defunct) piece of 1938 trademark legislation, saying that L'Arome had 'illegally used their trademark in an advertisement'. Chanel were arguably fortunate to 'get home' with this suit as it relied upon the fact that buried in one of the company's sales training manuals was the word 'Chanel'. on the same basis Porsche could have sued Mazda, (or vice versa) Canon could have sued Xerox, and so could anyone who's competitor ever used their name in training materials. This mischief was quickly identified and the legislation was repealed some 18 months later.

− The lost suit caused L'Arome to collapse in 1991, owing £6.5 million. As L'Arome had a state of the art 'JIT' computerised ordering system, fortunately for its 180,000 distributors, they weren't left with masses of unsold product. L'Arome however, were, in total some £17,000,000 pounds worth between its warehouses in Rock Hill South Carolina and Deeside, UK. +

− Moore said that he was 'broke, massively in debt' due to the failure.


Thousands of ordinary people went to Inside Track Seminars and were promised access to expertly sourced properties discounted from market values. An Article appeared in The Guardian by Tony Levene who attended a court hearing against Instant Access; in court it was revealed that £ millions of Uk properties were sourced by Jim Moore's sister in law an ex-telesales girl with no relevant professional qualifications, Lorraine admittted she had been coached by Jim to perform a "box ticking exercise" and instructed on how to make the properties "stack". On purchasing the properties the majority of IAP Members discovered to their cost that both the "discounts" and rental had been falsified. While Moore and Rosser made it to The Times RICH list with personal fortunes exceeding £70 Million, they left thousands of their clients suffering because they purchased property through Inside Track Group. BBC Radio 4 investigators confirmed that discounts offered were false. Inside Track also attracted negative publicity for its aggressive marketing methods in the British press, added to this the ASA found against them on several counts including making dishonest claims. Trading Standards received a serious number of complaints from customers of Inside Track - hardly surprising as so many people discovered on purchasing their off plan properties that they had been given false rental estimates and that even in a growing market people were left in negative equity due to the false discounts offered.

The company was heavily criticised in articles in The Guardian, Telegraph, Mail on BBC Rip Off Britain and BBC Inside Out. It was reported that Members had lost their life savings, with many facing bankruptcy as a result of purchasing through Inside Track Group. <>


Due to a sharp decline in UK property market sentiment in the wake of the credit crunch, Inside Track Seminars Ltd., which runs the seminars, went into administration in April 2008.

Well that's what they would like you to think!!!

In fact £ millions were paid in Dividends to the shareholders before ITS Ltd and IAP Ltd were closed down. Jim Moore took over control of the IAP data base and after closing down IAP Ltd with former COO of IAP Anthony McKay, formed a new company IAP Global Ltd. For several years they continued to take substantial sums of money from former IAP members but eventually with a mounting numbers of complaints they placed this company too into Voluntary Administration leaving another group of investors to loose out.