Islamica focuses on an emerging generation of Muslims in non-Muslim environments. Islamica apparel allows Muslims to express their identity through contemporary styles and humorous messages. The company was founded in 1999 by Mirza Baig, Azher Ahmed and Afeef Abdul-Majeed. One of the best known products of Islamica is its community website, "Islamica", a popular internet forum and one of the busiest Muslim websites in North America. Islamica News offers Muslim-oriented parody news similar in style to The Onion.
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