JCDecaux
 |
|
| Type | Public (Euronext: DEC) |
|---|---|
| Industry | Advertising |
| Founded | 1964 |
| Headquarters | Neuilly-sur-Seine, France |
| Key people | Jean-Claude Decaux, founder |
| Revenue |  €2,350 million (2010) |
| Net income | € 221 million (2007) |
| Employees | 9940 (2010) |
| Website | jcdecaux.com/en/ |
JCDecaux Group (Euronext: DEC) (JCDecaux SA, French pronunciation: [ʒisedəˈko]) is a multinational corporation based in Neuilly-sur-Seine, France,[1] that is active primarily in advertising.
JCDecaux is the largest outdoor advertising corporation in the world.[2][non-primary source needed] It is especially well known for its bus-stop advertising systems, billboards, bicycle hire service Vélib' (in France and Ireland), and street furniture. The company was founded in 1964 in Lyon, France by Jean-Claude Decaux. Over the years it has expanded aggressively, partly through acquisitions of smaller advertising companies in several countries. It currently operates in more than 54 countries, 165 airports and has approximately 8900 employees; its advertising reaches 175 million people each day.[citation needed] Its headquarters are located in Neuilly-sur-Seine, a suburb of Paris, France.
The company has also pioneered the modern Sanisette public toilet as well as a shared bicycle scheme in Paris called Vélib, which it finances in return for the city of Paris signing over a 10-year licence to exploit 1,600 city-wide billboards. This is a soft dollar form of transit media. It also runs bicycle schemes in Dublin, Ireland (called dublinbikes), Brisbane, Australia and in the city of Luxembourg (called Vel'oh).
Its North America division has its head office in 3 Park Avenue in Midtown Manhattan, New York City.[3]
The company’s operation also covers the Middle East with offices established in Dubai and Abu Dhabi in the United Arab Emirates, Doha in Qatar, as well as Riyadh, Jeddah, Dammam and Madinah in Saudi Arabia. Moreover, JCDecaux signed recently a 20-year exclusive street furniture contract with Muscat Municipality to provide the City of Muscat, the capital of the Sultanate of Oman, with a wide range of world-class advertising street furniture.[4]
[edit] See also
- MCDecaux - Joint venture between JCDecaux and Mitsubishi Corporation
[edit] References
- ^ "Legal diclaimer." [sic] JCDecaux. Retrieved on 28 September 2011. "[...]whose registered office is located at 17 rue Soyer, 92523 Neuilly-sur-Seine, Paris, France."
- ^ http://www.jcdecaux.com/en/Newsroom/Archives/2011/JCDecaux-number-one-outdoor-advertising-company-in-the-world
- ^ "Contact." JCDecaux North America. Retrieved on September 28, 2011. "Head Office 3 Park Avenue, 33rd Fl New York, NY 10016"
- ^ http://www.4-traders.com/JC-DECAUX-SA-4664/news/JC-DECAUX-SA-JCDecaux-Launches-Its-Operations-in-Oman-Through-a-20-Year-Street-Furniture-Contract-wi-14033964/
[edit] External links
- JCDecaux.com - Official site
- JCDecaux.com - official site (French)
- JCDecauxna.com - JCDecaux North America
- JCDecauxmea.com - JCDecaux Middle East
- JCDecaux UK
- JCDecaux Airport UK - official site for BAA advertising
 |
This French corporation or company article is a stub. You can help Wikipedia by expanding it. |
