Jack Tretton
| Jack Tretton | |
|---|---|
| Born | 1961 United States |
| Occupation | President and CEO, Sony Computer Entertainment America |
Jack Tretton[1] is the President and CEO of Sony Computer Entertainment of America (SCEA), a division of Sony Computer Entertainment, which is a subsidiary of Sony Corporation.[2] He is primarily responsible for the company's United States market.
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[edit] Career
After graduation from Providence College with a science degree, New England-born Tretton became a territory manager for the Duracell battery company from 1983 through 1985.[3] He served as vice president of sales at Activision from 1986 to 1991, and as general manager of JVC Musical Industries’ game division from 1991 to 1995.[3] While at JVC, he was awarded Sega’s CD Game of the Year Award two years in a row.[3]
After joining the Sony Corporation in March 1995, Tretton was a member of the team that founded PlayStation in September of that year.[3] He was involved in the development and publishing of the PlayStation, PlayStation 2, PlayStation 3 game consoles, PlayStation Portable, PlayStation Move, and the upcoming PlayStation Vita.[3]
In November 2006, Tretton was promoted to president and chief executive officer for Sony Computer Entertainment America.[3]
Tretton presented the Sony E3 conferences from 2007-2011.
In May 2010, Tretton appeared alongside Kevin Butler in an Artist Spotlight video for ModNation Racers.[4]
[edit] Professional Reputation
Jack Tretton is known for making a number of controversial comments, which detractors claim are belittling and uninformed, including referring to the Wii as a "lollipop" and the Xbox 360 an "unreliable cook."[5] Most recently, in touting Sony's upcoming portable gaming device, the PlayStation Vita, Tretton noted that the competing Nintendo 3DS provides a "Game Boy experience", claiming adults would not want to be seen using one.
| “ | Our view of the 'Game Boy experience' is that it's a great babysitting tool, something young kids do on airplanes, but no self-respecting twenty-something is going to be sitting on an airplane with one of those. He's too old for that. | ” |
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—Jack Tretton[6] |
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[edit] Personal
He was born in the New England region of the United States of America.[3] Tretton works with the Lucile Packard Children’s Hospital in Palo Alto, California – which is affiliated with the Stanford University School of Medicine. He works with the hospital’s administration to provide the children with PlayStations and games.[3]
[edit] References
- ^ Ben Popken. "Reach PlayStation's CEO". http://consumerist.com/2010/02/reach-playstations-ceo.html.
- ^ Gibson, Ellie (November 30, 2006). "Sony announces major reshuffle". GamesIndustry.biz. Eurogamer Network Ltd. http://www.gamesindustry.biz/articles/sony-announces-major-reshuffle. Retrieved January 24, 2010.(registration required)
- ^ a b c d e f g h "MCV LEGENDS - Jack Tretton". MCV. Intent Media. April 22, 2008. Archived from the original on January 24, 2010. http://www.webcitation.org/5n2MEVOzs. Retrieved January 24, 2010.
- ^ Chuck Lacson (May 17, 2010). "ModNation Racers Artist Spotlight: Kevin Butler…’Nuff said". PlayStation Blog. http://blog.us.playstation.com/2010/05/17/modnation-racers-artist-spotlight-kevin-butler-nuff-said/. Retrieved May 15, 2010.
- ^ Vicious Sid (July 17, 2007). "Sony's Jack Tretton: Wii is a "lollipop", 360 an "unreliable cook"". GamePro. Archived from the original on 2010-10-03. http://web.archive.org/web/20101003083748/http://www.gamepro.com/article/features/122948/sonys-jack-tretton-wii-is-a-lollipop-360-an-unreliable-cook/. Retrieved April 8, 2011.
- ^ Tom Goldman (April 8, 2011). "Sony: Nintendo Handhelds Aren't for Self-Respecting Adults". The Escapist. http://www.escapistmagazine.com/news/view/109115-Sony-Nintendo-Handhelds-Arent-for-Self-Respecting-Adults/. Retrieved April 8, 2011.
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