Major markets are Austria, the Baltic countries, Macedonia, Bulgaria, Croatia, Bosnia and Herzegovina, Serbia, Czech Republic, Germany, Israel, Hungary, Poland, Romania, Slovakia, Azerbaijan, Switzerland, Turkey, Iran, Ukraine, Namibia and South Africa.
Under the direction of Klaus Johann Jacobs, who took over the company in 1970, Jacobs expanded into other fields. It merged with the Swiss chocolate company Interfood in 1982 to form Jacobs Suchard, and bought the American Brach's Candy in 1987, among other purchases. Jacobs Suchard, with the exception of Brach's and Interfood, was sold to Kraft Foods in 1990.
- Jacobs Krönung (marketed as Jacobs Monarch in some markets) and available in disks for the Tassimo coffee maker.
- Jacobs Night&Day
- Jacobs Cronat Gold
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