Jared Fogle

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Jared Fogle
Ebayfogel2.jpg
Fogle in 2007
Born (1977-12-01) December 1, 1977 (age 37)
Indianapolis, Indiana, U.S.
Residence Indianapolis, Indiana
Occupation Spokesman
Years active 1999–present
Employer Subway
Height 6 ft 2 in (1.88 m)
Weight 190 lb (86 kg)
Title The Subway Guy
Spouse(s) Elizabeth Christie (2001–2007; divorced)
Katie McLaughlin (2010–present)

Jared S. Fogle (born December 1, 1977), also known as the Subway Guy, is a spokesman employed by Subway in its advertising campaigns. He is known for his significant weight loss, now known as the "Subway diet,"[1] attributed to eating Subway sandwiches, which led to his role promoting the company.

Subway campaign

Fogle first came to media attention in April 1999, after Ryan Coleman, a former dormmate of Fogle, wrote an article for Indiana Daily Student about Fogle's weight loss.[2] Men's Health magazine confirmed the story and included the "Subway sandwich diet" in an article, "Stupid Diets. . . that Work!"[3] According to the article, Fogle had become obese by eating junk food and not exercising. Switching to eating at Subway, he changed his eating habits there to include healthier choices and smaller portions free of fattening condiments such as mayonnaise, which was followed by his significant weight loss. A Chicago-area Subway franchisee took the idea to Subway's Chicago advertising agency.[2] The agency confirmed the story by visiting a Subway franchise near the Indiana University campus, where the staff identified him from his description.[2]

The Bloomington Subway shop that Fogle habitually visited

As a test, they ran a regional ad campaign. The first spot aired on January 1, 2000, introducing Fogle and his story, complete with a disclaimer: "The Subway diet, combined with a lot of walking, worked for Jared. We're not saying this is for everyone. You should check with your doctor before starting any diet program. But it worked for Jared."[4]

Subway has used Fogle in a number of television commercials and sponsored in-store appearances throughout the United States. Fogle spoke at the grand opening of the first Kosher Subway in Cleveland.[5]

In addition to his work directly for Subway, Fogle gives regular talks on fitness and healthy eating.[6] In 2008, a Subway campaign celebrated Fogle's maintaining his weight loss for a full decade, with Fogle's announcement that he would retire his old pair of 62-inch (1.6 m) pants likely to a museum after a final, "Tour de Pants," a humorous reference to the Tour de France.[7] His presence in advertisements has decreased since 2008 due to the company placing more emphasis on its popular "$5 Footlong" promotion as opposed to nutritional value.[8]

Personal life

Fogle's parents are Norman Fogle, a physician, and Adrienne Fogle, a teacher. He is Jewish.[9] He married pediatric nurse Elizabeth Christie on October 14, 2001. They divorced on October 18, 2007. In November 2009, Fogle became engaged to teacher Katie McLaughlin[10] and the couple married in August 2010.

In January 2010, People magazine reported that Fogle had gained weight but was planning to restart his weight-loss program to stop the backslide and slim up for his wedding in the summer.[11]

On November 7, 2010, Fogle completed the New York City Marathon in 5 hours, 13 minutes and 28 seconds. Jared, wearing bib number 57-459, finished in 36,968th place out of 44,829 runners who finished the race.[12]

In popular culture

References

  1. ^ Murray, Rheana (June 9, 2013). "Subway commercial spokesman Jared Fogle marks 15 years of turkey subs and keeping the weight off". New York Daily News. Retrieved November 18, 2014. 
  2. ^ a b c Chip Heath & Dan Heath; Made to Stick, pp 218–221, Random House hardcover, 2007 ISBN 978-1-4000-6428-1
  3. ^ Duane Swierczynski, "Stupid Diets. . . That Work!"Men's Health14, no. 9 (November 1999), 94-98.
  4. ^ Mardis, Bill (September 3, 2008). ""Subway Guy" Visits Somerset". Commonwealth Journal. Retrieved 20 September 2013. 
  5. ^ First Kosher Subway Restaurant Opens in Cleveland
  6. ^ "The Subway Diet; Jared Fogle Becomes A Celebrity By Losing Weight". 48 Hours Investigates, CBS, September 3, 2004. Retrieved on February 18, 2008.
  7. ^ York, Emily Bryson. "Subway Can't Stop Jonesing for Jared". Advertising Age. (February 18, 2008). Retrieved on February 18, 2008
  8. ^ Matthew Boyle (2009-11-10). "The Accidental Hero". Bloomberg Businessweek. Retrieved 2012-01-10. 
  9. ^ Smason, Alan (June 15, 2006). "Subway guy’ helps open kosher Subway@theJ". Cleveland Jewish News. Retrieved November 4, 2010. 
  10. ^ Tan, Michelle (January 8, 2010). "Jared the Subway Guy Is Engaged!". People.com. Retrieved August 29, 2010. 
  11. ^ Tan, Michelle (January 18, 2010). "Jared the Subway Guy His New Weight Struggle". People. Retrieved August 29, 2010. 
  12. ^ Tom Spalding (November 9, 2010). "Subway pitchman Jared completes NYC marathon". IndyStar.com. Retrieved November 9, 2010. 

External links