Jazz (apple)

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Malus domestica 'Scifresh'
Hybrid parentage
'Braeburn' × 'Gala'
Cultivar
'Scifresh'
Origin
Flag of New Zealand New Zealand, 2007

Jazz is a new brand of apple from New Zealand. It is a cross between Gala and Braeburn apples, both originally grown in New Zealand.

Jazz apples are sweet, crunchy and juicy. They have a firm, dense flesh and a rich sweet flavor. Tasting panels in Europe have revealed that consumers prefer Jazz apples to both Braeburn and Gala apples. The Jazz brand is owned and used by Enza for the cultivar 'Scifresh'.

Jazz apples are being grown in Southern New South Wales, France, and Washington state in the US.

The Jazz apple was successfully launched in Sydney, Australia, in April 2007. The launch event was held in The Green Room at The Quay Restaurant and was managed by Sonia Rendigs and her team from Melbourne PR firm Media Moguls.

[edit] Availability

Jazz apples are available in New Zealand, Australia, Norway, the United States, the Netherlands, Canada, and the UK.

In the UK, they are available in Marks & Spencer, Somerfield, Tesco, Waitrose, Sainsbury's and Morrisons. They may soon be grown in the UK, too.

In the United States, they are available in select Whole Foods Market, Fred Meyer, Albertson's, Stop and Shop, Sendik's, Wegmans, Lund's, Byerly's, Publix, Kroger, Vons, Giant Food and other supermarkets.

In Canada, they are available at Safeway, Sobey's and periodically at Fortino's supermarkets.

[edit] External links


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