Jerry Blair is a record executive who has been involved a number of top artists and labels for over two decades.
Early music interest
Jerry Blair's love of music started early. He helped start a radio station at Camp Laurelwood in North Madison, CT with the help of Stu Katz, Danny Smolen, and audio visual counselor Steve Garson. While attending Brandeis University, he ran the programming board. Then at Boston University School of Law, he worked as a college rep for CBS Records.
Chrysalis and Columbia
He spent 11 years at Columbia Records Group, the dominant label in the business throughout the '90s. As executive vice president, Blair oversaw the career development of Mariah Carey, The Fugees, Destiny's Child, and Jessica Simpson. Additionally, he directed the campaigns that brought Bruce Springsteen, Billy Joel and Aerosmith’s greatest triumphs.
Blair moved on to Arista Records, as executive vice president. Under his tutelage, the airwaves exploded with Usher, Outkast, Pink, and Dido. Continuing to push the limits of market crossover, Blair spearheaded the campaign for Ricky Martin alongside Deborah L. Castillero, introducing him to an Anglo audience and making Martin a household name. This initiated the Latin crossover explosion, which included Marc Anthony, Shakira, and Jennifer Lopez. Blair’s foresight served as the catalyst to marketers and advertisers to the booming Hispanic population and their purchasing power in the US. He developed Non Fronteras with Arista and BMG Latin, the first of its kind joint venture between the Anglo and Latin music companies, developing campaigns for Santana and Christian Castro.
In 2004, Jerry Blair and Rich Isaacson founded The Fuerte Group. The Fuerte Group combined the talents of Hispanic marketers, music marketing agents, radio consultants, special event orgranizers, street team marketers and artist managers. It was a company aimed specifically at targeting the Latin music market and lifestyle. The Fuerte Group managed, consulted or worked with artists and clients such as Sise, Cabas, Kat Deluna, Aventura, Thalia, Wise the Gold Pen, Coca-Cola, Western Union and Univision.
Global Entertainment Management
Today, Blair heads Global Entertainment Management, a multidisciplinary talent management company developing projects for music and online platforms. Currently, the company is working with artists such as Mika (singer), Pras Michel of The Fugees, Ebony Bones!, REKAPSE, Laughing Pizza, Tiffany Giardina, Jayme Gutierrez, and Big Bottom.
On August 11, 2009, Jerry Blair began The Perspectiva Record Label in partnership with EMI. This label focuses on contemporary Latin-American Crossover music and media markets. The label works with EMI artists as well as its own.