John I. Bitove, (Jr.) (born 1960 in Toronto, Ontario) is a Canadian businessman and sportsman. Through Obelysk he is involved in several companies including; the major shareholder and chairman of KEYreit Canada's largest "small box" real estate investment trust, Sirius XM Canada Canada's largest subscriber audio service and Mobilicity (formerly DAVE Wireless) a new wireless service focused on Canada's major cities.
In 2005 he established the S’Cool Life Fund which has raised over $2 million to fund extracurricular activities in Canadian schools. To date S'Cool Life Fund has provided grants for 746 school D.R.E.A.M.S. (Drama, Recreation, Extra-Curricular, Arts, Music, or Sports) projects across Canada helping to make school life more enjoyable for thousands of public elementary school kids (K-8).
He has also been the volunteer organizer for the 1993 IAAF World Indoor Championships in Athletics (track and field) and the 1994 FIBA World Championship of Basketball. In 2005 he received the first James Naismith Award of Excellence by Canada Basketball.