Jumex

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Jugomex, S.A. de C.V
Type Private
Industry Foods
Founded April 27, 1961
Headquarters Mexico City, Mexico
Key people Eugenio Lopez Alonso
Products Fruit juices, nectar, children's drinks, milk, energy drinks, and sports drinks
Website www.jumex.com.mx

Jumex (pronounced HU-MEX) which means Jugos Mexicanos (Mexican Juice) is a brand of juice and nectar in Mexico. The Jumex brand is also popular among Hispanic consumers in the United States. Currently, the Jumex Group (which manufactures Jumex) offers lines of fresh and preserved fruit juices, nectar, children's drinks, milk, smoothies, energy drinks, and sports drinks in Mexico.

History[edit]

The famous "little blue can".

The origins of Jumex lie with Fruit and Juice Packing, Inc. (Empacadora de Frutas y Jugos, S.A.) and its Frugo brand, which were founded on April 27, 1961. The first flavors were apricot, apple, guava, mango, pear, plum and tamarind, today several additional flavors and blends are offered under its brands. The actual Jumex brand and its "little blue can" was introduced in 1964. The current company associated with Jumex and other popular beverage brands is the Jumex Group, which consists of Frugosa, Botemex, Jugomex, Alijumex, Vilore Services Corp., Vilore Services, and Vilore Foods, Inc. (U.S.)[1] Jumex is associated with the Mexican foods company La Costeña.

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