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KADI logo.png
City of license Springfield, Missouri
Slogan Newstalk Sports
Frequency 1340 kHz
First air date 1991-07-05 (as KIDS)
Format News Talk Information
Power 1,000 watts
Class C
Facility ID 34563
Transmitter coordinates 37°5′34″N 93°15′59″W / 37.09278°N 93.26639°W / 37.09278; -93.26639Coordinates: 37°5′34″N 93°15′59″W / 37.09278°N 93.26639°W / 37.09278; -93.26639
Former callsigns KIDS (1991-2005)
Affiliations Salem Communications
Owner Vision Communications
Website 1340kadi.com

KADI (1340 AM) is a Conservative Talk radio station in Springfield, MO. The station is part of the Vision Communications group, along with KADI-FM, and Sign Pro. Vision Communications is owned by RC Amer.


The station features Bill Bennett, Michael Gallagher, Dave Ramsey, Michael Reagan, and Rusty Humphries. In addition to political talk shows, the station also features The Shopping Show, ABC Radio News, The Morning Drive Sports Report, and broadcasts local sports events. Current on-air personalities include RC Amer, Andy Collins, Mark Hill, and Steve Largent.


The station was previously known as KICK. Charles McCord, a cast member of Imus in the Morning, worked at the station in the 1960s (his first job in radio) before moving on to larger markets. The station changed call signs to KIDS in 1991.

When Vision Communications first went on the air in June 1990, the AM station did not exist, and the FM station was small, employing approximately eight people. Chicago-based Snowmen Broadcasting Inc. owned it and Amer was a sales representative.

In the years between, Amer moved into the role of sales manager, then station manager, before purchasing KADI through Vision Communications, a company Amer owns with his wife, Karen. The purchase was finalized in 2000, but Vision Communications had a management agreement with KADI since 1994, the year Amer formed the company. In 2001, Amer obtained rights to 1340 AM KADI (formerly 1340 AM KIDS, which was previously 1340 KICK).

Staff grew to the 20 there today, and "99 Hit FM" reached the top spot in Arbitron’s ratings for contemporary Christian stations in the 18- to 34-year-old women category, its target market. 1340 AM KADI has also grown in listenership since adopting the Conservative Talk format.

Recent Growth[edit]

Some of the station's biggest points of pride are in its community involvement. The station and its listeners have taken on causes from the Good Samaritans Boys Ranch to Ozarks Food Harvest. 1340 AM KADI sponsors the annual Children's Miracle Network Radiothon, which raised more than $30,000 in 2006. The station also sponsors Relay for Life events for the American Cancer Society. 1340 AM KADI has also participated in the annual "I Love America" Celebration hosted by James River Assembly of God every Fourth of July during the celebrations 14 year duration.

External links[edit]