|This article needs additional citations for verification. (April 2009)|
|Branding||CW 6 (cable channel)|
|Channels||Digital: 49 (UHF)
Virtual: 61 (PSIP)
(sale to Sander Media, LLC pending; to be operated by Gannett Company thereafter)
|Founded||May 1, 1991|
|First air date||September 22, 1995|
The WB (1995–2006)
Fox Kids (1995–2002)
4Kids TV (2005–2008)
|Transmitter power||531 kW|
|Public license information:||Profile
KASW is the The CW-affiliated television station in Phoenix, Arizona. It broadcasts a high definition digital signal on UHF channel 49 (virtual channel 61.1 via PSIP) from a transmitter on South Mountain in Phoenix. Its signal is relayed across northern and eastern Arizona through a small network of five translators. Owned by Belo, KASW is sister to independent station KTVK and both stations share studios on the northwestern end of Midtown Phoenix.
Known on-air as CW 6, the branding is derived from KASW's primary cable position in the market on Cox Communications and CenturyLink. The station is the second largest CW affiliate in terms of market size (after WLVI/Boston) that is not owned by CBS Corporation or Tribune Broadcasting, both of which contributed stations as charter affiliates of the network (previously, these stations were respectively affiliated with UPN or The WB).
Early history and WB affiliation
Prior to the sign on of KASW on September 22, 1995, the channel 61 UHF frequency was originally occupied by low-powered K61CA, a locally programmed music video channel that operated from March 1983 to December 1984.
By 1991, preparations had been made to sign on another independent station in Phoenix, under the callsign KAIK. The station's construction permit and eventual license bore these calls into 1994, until KAIK was bought by the Brooks family the following year and became KASW. When KASW signed on in its current form, the Brooks entered into a local marketing agreement with MAC America Communications, the then-owners of KTVK (which was in the concluding stages of its transition from an ABC affiliate into an independent station at the time).
This agreement allowed KTVK, which had an overflowing program inventory, to move some of its programming over to KASW. The programming included cartoons (such as The Jetsons, The Flintstones, Highlander: The Animated Series, Double Dragon, The Woody Woodpecker Show and Sailor Moon), classic sitcoms (such as Happy Days, The Brady Bunch, The Odd Couple, Bewitched, Gilligan's Island and All in the Family), old movies and a few recent sitcoms (such as Doogie Howser, M.D., Blossom, Family Matters, The Simpsons and Who's the Boss?). KTVK also dropped its charter affiliation with The WB Television Network, which also migrated to KASW, along with animated series from Kids' WB (such as Animaniacs and Pinky & The Brain). Towards the end of 1995, KTVK had also moved Fox Kids (the predecessor of 4Kids TV) and other syndicated programs to KASW. These changes allowed KTVK to reinstate its Saturday morning newscasts, while KASW began airing a half-hour 9 p.m. newscast produced by KTVK, which ended in 1997.
When Belo bought most of MAC America's television properties in 1999, the local marketing agreement with KASW was included in the transaction. This move further boosted its programming quality. After the Federal Communications Commission started allowing duopolies in 2000 following CBS' merger with Viacom (then-owner of UPN), KASW was bought by Belo outright.
Due to changes in the industry, from about 1998 to about 2004, KASW began to gradually move away from classic sitcoms, old movies and cartoons. The station began to phase in more talk shows, reality shows and court shows to its schedule. It finally dropped weekday cartoons in January 2006, when The WB discontinued the Kids' WB weekday afternoon lineup (while retaining and expanding its Saturday morning block).
From The WB to The CW
On January 24, 2006, Time Warner's Warner Bros. Entertainment division and CBS Corporation announced that their respectively owned broadcast networks, The WB (which Time Warner jointly owned with Tribune Company) and UPN, would cease operations with programming from both networks consolidated onto a single broadcast network created as a joint venture between the two companies called The CW Television Network (the "CW" name representing the first initials of each of the network's corporate parents), which would replace The WB and UPN starting on September 18, 2006.
On March 8, Belo signed an affiliation agreement with the network that saw KASW become The CW's Phoenix charter affiliate, while the market's UPN affiliate KUTP became an owned-and-operated station of MyNetworkTV thirteen days before the launch of The CW on September 5 (MyNetworkTV was created by KUTP parent News Corporation after the company's UPN affiliates owned by News Corporation's Fox Television Stations unit were passed over for initial affiliations with The CW in favor of stations owned by CBS Television Stations and Tribune Broadcasting).
KASW only tweaked its branding to reflect its new network affiliation, keeping the "6" that represents its position on the area's dominant cable system (satellite providers carry KASW on channel 61). The station was also airing its own CW "man-on-the-street" promos before the switch. Quick6.com's images and links were revamped a week before the change and feature a new "Quick6" logo.
The station currently runs Vortexx, a successor of The CW4Kids (which in turn, was the successor of Kids' WB), later known as Toonzai on Saturday mornings. It also aired children's programming from 4Kids TV on Sunday mornings until the block was discontinued by Fox on December 27, 2008 (therefore, both Saturday and Sunday mornings were essentially programmed by one company, 4Kids Entertainment, for seven months). These properties, in one form or another, were carried on KTVK when that station was the market's original charter affiliate of The WB in 1995 and were moved to KASW in September 1995 and 1996, respectively. The same situation occurred on several duopolies, where stations like KFRE-TV/Fresno and WBNX-TV/Cleveland picked up the rights to the 4Kids lineup from a local Fox affiliate (in KFRE's case, KMPH-TV) or due to rejection by stations that were inherited from New World Communications (as was the case with WBNX).
On June 13, 2013, Belo announced that it would be acquired by the Gannett Company, the owner of NBC affiliate KPNX and the Arizona Republic. Since this would give Gannett control of three stations in the Phoenix media market, Gannett will spin off KASW and KTVK to Sander Media, LLC, operated by a former Belo executive, Jack Sander; while Gannett provide services to the stations through a shared services agreement, KASW and KTVK's operations will remain largely separate from KPNX and the Republic.
|Channel||Video||Aspect||PSIP Short Name||Programming|
|61.1||1080i||16:9||KASW-DT||Main KASW programming / The CW|
KASW ceased its analog broadcasts at 4:30 a.m. on June 12, 2009, the federally mandated date for American television stations to cease analog transmissions across the country. The switchover was originally scheduled for 12:01 a.m. in order to shut down the analog signal at the same time as its sister station KTVK, however, it was delayed for unknown reasons.
After the switchover, KASW's digital signal remained on its pre-transition UHF channel 49. Through the use of PSIP, digital television receivers display KASW's virtual channel as its former UHF analog channel 61.
In addition to programming from The CW, syndicated programming featured on KASW includes Everybody Loves Raymond, Scrubs, American Dad!, The King of Queens, Steve Harvey and Rules of Engagement. KASW served as the former over-the-air broadcast home of the NHL's Phoenix Coyotes, showcasing the team's games from the time that the franchise moved to Phoenix in 1996 until the 2006–2007 season, when the Coyotes announced the move of their over-the-air telecasts to independent station KAZT-TV. Though KASW aired 4Kids TV and its previous iterations until Fox discontinued their children's program blocks in December 2008, KASW declined to pick up its successor block, Weekend Marketplace, which now airs on KAZT-TV.
- "WB61: We're Just Havin' Fun!" (1995–1997)
- "WB6, More fun than [random facts and jokes inserted here]" (2003–2006)
KASW's signal is relayed on the following translator stations:
|Lake Havasu City||K21EA-D||Prescott/Cottonwood||K34EE|
- UPN and WB to Combine, Forming New TV Network, The New York Times, January 24, 2006.
- Belo Signs With CW in Phoenix, Broadcasting & Cable, March 8, 2006.
- New Nets Reeling in Affiliates, Television Week, March 20, 2006.
- Brown, Lisa (June 13, 2013). "Gannett to buy TV station owner Belo for $1.5 billion". St. Louis Post-Dispatch. Retrieved June 13, 2013.
- AZFamily.com - Official KTVK/KASW-TV Website
- TV-61.com "dedicated to preserving the memory of, and the people behind, K61CA, Arizona's First Low Power Television Station." as mentioned in the History section above.
- Query the FCC's TV station database for KASW
- BIAfn's Media Web Database -- Information on KASW-TV