KCKC
| City of license | Kansas City, Missouri |
|---|---|
| Broadcast area | Kansas City, Missouri |
| Branding | Alice 102 |
| Slogan | "It's All About The Music" |
| Frequency | 102.1 MHz (also on HD Radio) |
| First air date | 1948 |
| Format | Adult Album Alternative |
| ERP | 100,000 watts |
| HAAT | 341 meters |
| Class | C0 |
| Facility ID | 11279 |
| Callsign meaning | Kansas City (x2) |
| Former callsigns | WDAF-FM (1961-1974) KYYS (1974-1998) KOZN (1998-1999) KSRC (1999-2006) |
| Owner | Wilks Broadcasting |
| Webcast | Listen Live |
| Website | alice102.com |
KCKC is an adult album alternative station based in Kansas City, Missouri that operates at 102.1 MHz with an ERP of 100 kW. The station is licensed to and operated by Wilks Broadcasting. Its transmitter is located in Independence, Missouri. The station plays rock-based music from the 1960s through today.
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[edit] History
The 102.1 frequency was first used in 1948 by Cook Paint and Varnish Company, then the owners of WHB. That pioneer FM station ceased operations in 1950.
The frequency was relicensed in 1961 as WDAF. The simulcast with their AM frequency continued until 1974.
On July 1, 1974, under the call letters KYYS and Taft Broadcasting ownership, 102.1 became an album oriented rock station under the branding "KY102". The station quickly became one of the highest rated in Kansas City, and was the rock leader until the early 1990s, when KQRC signed on. By the mid-90s, KY102 found itself near the bottom of the ratings, sandwiched between classic rock station KCFX and hard rock station KQRC. In addition to low ratings, the station had a very high payroll due to its personality-heavy format and veteran DJs. Taft would be renamed Great American Broadcasting in 1987, and Citicasters in 1993. Citicasters would be bought out by Jacor in 1996. Jacor would be bought out by American Radio Systems, which would merge with Infinity Broadcasting on the same day in 1997.
On September 18, 1997, without warning, after playing "Too Many People" by Paul McCartney, the station switched to "102.1 The Zone" with a modern adult contemporary format. Backlash from long time KY102 listeners resulted in protests and negative media toward the new format, which in turn, led to low ratings. One month after KY102 ended, on October 20, a new classic rock station called "99-7 KY" was launched by a rival company Entercom. Many longtime KY personalities landed there, while a few remained at the old frequency. The KYYS call letters would be dropped on January 16, 1998 for KOZN.
"The Zone" ended on January 4, 1999, with "Ants Marching" by the Dave Matthews Band being the final song played before stunting overnight with ocean sounds. On January 5, at 9 AM, the station became "Star 102", which played upbeat adult contemporary music, with "Nothing's Gonna Stop Us Now" by Starship being the first song played. The station's call letters would change to KSRC on February 1, 1999. Star 102 played mainly current and 2000s music with some 1980s and 1990s music and the occasional 1970s song. Ratings for the station significantly improved.
The station's call letters changed from KSRC to KCKC on January 23, 2006. The change was partially because of a rumored format change to hot talk as "Free FM". This was aborted because of low ratings with the other Free FM stations. Shortly after this, CBS Radio sold the station to Wilks Broadcasting.
KCKC was among a select few stations in the United States that regularly changes to Christmas music during the first or second day of November, as opposed to the mid-November date that the majority of Christmas stations choose to start playing holiday songs.
On December 27, 2010, KCKC began running a countdown clock on its website, telling listeners that a "new sound" was coming on January 3, 2011 at 12 Noon (CST). At that time, the station flipped to "Alice 102," with an adult album alternative format playing music from artists such as Sheryl Crow, Dave Matthews Band, INXS, Bob Marley, The Police, Depeche Mode, Van Morrison, Tom Petty and more with a target age range of 25-54. The station competes against Cumulus Media's KCJK, Entercom's KRBZ and KZPT, and University of Central Missouri's KTBG. The last song on Star 102 was Dan Fogelberg's "Same Old Lang Syne," while Alice 102's first song was R.E.M.'s "The One I Love." Alice continued to air John Tesh at night for a few months until their contract with the show expired.
[edit] Current on-air lineup
Weekdays
- 6 AM-10 AM: Shorty (formerly of KCHZ)
- 10 AM-3 PM: JD (also on KBEQ as Joshua James)
- 3 PM-7 PM: Thom McGhinty (formerly of Entercom/Kansas City)
- 7 PM-Midnight: Alice Afterhours
- Midnight-6 AM: Alice Music
Specialty shows:
- Acoustic Storm-Sundays 7 AM-10 AM
[edit] Former logo
[edit] External links
- KCKC-FM's Website
- Query the FCC's FM station database for KCKC
- Radio-Locator information on KCKC
- Query Arbitron's FM station database for KCKC
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