As a result of the void left by KZLA, KFRG briefly began showing up in the Los Angeles ratings.
KFRG focuses more on Orange County and Los Angeles area news and traffic since the demise of KZLA, but on February 23, 2007, KKGO moved its Country format and call letters to its FM sister station, thus bringing a full-powered FM Country music station back to the nation's second largest radio market after a six-month absence.
KFRG was previously known was KQLH with a soft adult contemporary format. Due to strong competition from Los Angeles stations KOST and KBIG, KQLH was unable to succeed as an adult contemporary station. On December 25, 1989, KQLH flipped to a country format. The call letters were then changed to KFRG.