KFSG

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KFSG
City of license Roseville, California
Branding Radio Poder
Frequency 1690 kHz
Format Spanish Religious
Power 10,000 watts (day)
1,000 watts (night)
Class B
Facility ID 87177
Transmitter coordinates 38°44′52.00″N 121°29′33.00″W / 38.74778°N 121.4925°W / 38.74778; -121.4925
Former callsigns KSXX (1997-2003)
Owner Way Broadcasting Licensee, LLC

KFSG (1690 AM) is a radio station broadcasting a Spanish Religious format. Licensed to serve Roseville, California, USA, the station is currently owned by Way Broadcasting Licensee, LLC., part of Multicultural Radio Broadcasting.[1]

KFSG's religious programming is entirely supplied by block-programmers, who purchase airtime on the station and its sister, co-located KLIB (1110 AM). Programs in Spanish, Russian and Hmong are augmented with long periods of instrumental fill music (during unsold time periods), and UCDavis Basketball, which purchased blocks of time to air their games in 2007-08.

[edit] History

The station was assigned the call letters KSXX on 1997-11-17. On 2003-03-13, the station changed its call sign to the current KFSG.[2]

KFSG's signal has been reported throughout most of the western United States at night. This is due in part the fact that 1690 is a relatively clear frequency, with the closest station competing being KDDZ from Arvada, Colorado.[3]

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[edit] External links