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For the radio station in Los Angeles, California, at 96.3 FM formerly known as KFSG, see KXOL-FM.
City of license Roseville, California
Branding Radio Poder
Frequency 1690 kHz
Format Multilingual
Power 10,000 watts (day)
1,000 watts (night)
Class B
Facility ID 87177
Transmitter coordinates 38°44′52.00″N 121°29′33.00″W / 38.7477778°N 121.4925000°W / 38.7477778; -121.4925000
Former callsigns KSXX (1997-2003)
Owner Way Broadcasting Licensee, LLC

KFSG (1690 AM) is a radio station broadcasting a Spanish Religious format. Licensed to serve Roseville, California, USA, the station is currently owned by Way Broadcasting Licensee, LLC., part of Multicultural Radio Broadcasting.[1]

KFSG's religious programming is entirely supplied by block-programmers, who purchase airtime on the station and its sister, co-located KLIB (1110 AM). Programs in Spanish, Russian and Hmong are augmented with long periods of instrumental fill music (during unsold time periods), and UC-Davis Basketball, which purchased blocks of time to air their games in 2007-08.


The station was assigned the call letters KSXX on 1997-11-17. On 2003-03-13, the station changed its call sign to the current KFSG.[2]

KFSG's signal has been reported throughout most of the western United States at night. This is due in part the fact that 1690 is a relatively clear frequency, with the closest station competing being KDDZ from Arvada, Colorado.[3]


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