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KFTA logo

City of license Rupert, Idaho
Broadcast area Twin Falls
Slogan Juan 970- Tocando lo que le gusta
Frequency 970 kHz
First air date 1955-10-24 (as KAYT)
Format Spanish adult hits
Power 2,500 watts day
900 watts night
Class B
Facility ID 67743
Transmitter coordinates 42°36′10.00″N 113°43′21.00″W / 42.6027778°N 113.7225000°W / 42.6027778; -113.7225000
Former callsigns

KBBK (1985-2000)

KAYT (1955-1985)
Affiliations GLR Networks, Futbol de Primera, Westwood One, "Juan"
Owner Lee Family Broadcasting
Sister stations KZDX, KART, KKMV, KZNO, KBAR
Webcast live stream
Website juan970.com

KFTA (970 AM) is a radio station broadcasting a Spanish adult hits format. Licensed to Rupert, Idaho, USA, the station serves the Twin Falls area. The station is currently owned by Lee Family Broadcasting and features programing from GLR Networks.[1]


The station was assigned the call letters KAYT on 1955-10-24, later they changed to KBBK on 1985-01-01. On 2000-02-24, the station changed its call sign to the current KFTA.[2]

The station began its regional Mexican format on November 1, 1999 as "La Fantástica 970" under the direction of Benjamin Reed, a.k.a. "El Chupacabras." Reed, who is Anglo by birth but fluent in Spanish. Reed has also been featured in Pulitzer Prize-winning author Hector Tobar's book, Translation Nation.

On March 1, 2013, the station began broadcasting the Spanish adult hits format "Juan" from Westwood One. It is now known as "Juan 970."


  1. ^ "KFTA Facility Record". United States Federal Communications Commission, audio division. 
  2. ^ "KFTA Call Sign History". United States Federal Communications Commission, audio division. 

External links[edit]