KPSP-CD
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| Cathedral City/Palm Springs, California | |
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| Branding | KPSP Local 2 Local 2 News |
| Slogan | CBS For The Coachella Valley |
| Channels | Digital: 38 (UHF) Virtual: 38 (PSIP) |
| Subchannels | 38.1 CBS |
| Owner | News-Press & Gazette Company (Desert Television, LLC) |
| Founded | September 2, 2002 |
| Call letters' meaning | Palm Springs Production |
| Sister station(s) | KESQ-TV, KDFX-CA/DC, KCWQ-LP/LD, KUNA-LP/LD, KUNA-FM, KESQ-AM |
| Former callsigns | K58FJ (1996-1997) KVCC-LP (1997-1998) KDPX-LP (1998-1999) KPSP-LP (1999-2011) KPSP-LD |
| Former channel number(s) | 58, 38 (UHF analog) |
| Transmitter power | 9 kW |
| Height | 422 m |
| Class | Digital Class A |
| Facility ID | 10536 |
KPSP-CD is the Class A CBS-affiliated television station for Southern California's Coachella Valley licensed to Cathedral City. It broadcasts a low-powered digital signal on UHF channel 38 from a transmitter on Edom Hill in Cathedral City. The station can also be seen on Time Warner Cable channel 2. Owned by the News-Press & Gazette Company, it is sister to ABC affiliate KESQ-TV, Class A Fox affiliate KDFX-CA, low-powered CW affiliate KCWQ-LP/LD, and low-powered Telemundo affiliate KUNA-LP/LD.
All five outlets share the same studios at Melanie Place in Palm Desert. Syndicated programming on KPSP includes Jeopardy!, Wheel of Fortune, The Dr. Oz Show, and Dr. Phil among others. Along with other major Coachella Valley television stations, the station identifies itself on-air using its cable designation (KPSP Local 2) rather than its over-the-air channel position. The unusual practice stems in part from the area's exceptionally high cable penetration rate of 80.5% which is one of the highest in the United States. [1]
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[edit] History
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This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (January 2012) |
The station launched September 2, 2002 and aired an analog signal on UHF channel 38. Prior to its sign-on as the Coachella Valley first ever CBS affiliate, programming from the network came into the market via cable or antenna (in some areas) through Los Angeles' KCBS-TV. When KPSP went on-the-air, area cable companies displaced KCBS at that outlet's request.
KPSP adopted the "CBS 2" moniker following the practice of major local competitors in using its cable designation for branding purposes. On April 1, 2008, it switched from branding itself "CBS 2" to "KPSP Local 2" although the "CBS 2" logo was retained for several months afterwards. On January 31, 2012, KPSP was sold by its original local owner to the News-Press & Gazette Company becoming a sister station to KESQ. It moved from its own studios on Dunham Way in Thousand Palms to KESQ's facility in Palm Desert.
[edit] News operation
At one point while operating as a separate entity, KPSP aired its early weeknight newscast from 5 to 6:30 advertising the slot as a single ninety minute newscast. The CBS Evening News would therefore be seen in the regular time period at 6:30. The station would eventually move the CBS Evening News to 5:30. Since establishing a local news department in the mid-1980s, KESQ has maintained its status as a ratings powerhouse regularly earning more viewership than all of its competitors combined. [2]
After KPSP was acquired by KESQ, this station had its operations merged into that outlet's facility. Local news offerings on both outlets were adjusted as a result. Currently, KESQ offers the most broadcasts while KPSP still airs separate news programs on weekday mornings as well as weeknights at 5:30 and 6:30. These productions originate from a secondary set at the Melanie Place studios. Along with shared video coverage, reporters from KESQ-TV can be seen on KPSP and vise versa.
Fox affiliate KDFX-CA airs a nightly half-hour prime time broadcast at 10 produced by KPSP featuring the CBS outlet's branding and anchors. The program competes with low-powered MyNetworkTV KPSE-LP which has local news seen for thirty minutes at the same time produced by rival NBC affiliate KMIR-TV. KPSP is a media partner of The Desert Sun. All news anchors also serve as reporters.
[edit] Newscast titles
- CBS 2 News (2002–2008)
- Local 2 News (2008–present)
[edit] Station slogans
- "The Desert's News Station" (2002–2008)
- "CBS For The Coachella Valley" (2008–present)
[edit] News team
+ denotes KESQ personnel
News anchors
- Todd Piro - weekday mornings
- Stella Inger - weekday mornings
- Brooke Beare - weeknights and "What's Going Around?" segment producer
- Kris Long - weeknights
- Tom Tucker - weekends
Other anchors
- Patrick Evans - Chief Meteorologist seen weeknights
- Karlene Chavis - weekday morning weathercaster
- + Jerry Steffen - weekend weather
- + June Bulnes - fill-in weather and news reporter
- Scott Hennessee - Sports Director seen weeknights at 10 and 11 (also Eye on the Desert and XTRA Point host)
- + Greg Lee - weekend sports and news reporter
Reporters
- + Erik Sandoval - interactive
- Jackie Pedroza - weekends
- + Gabriela Quezada
- Efrain Carasquillo
- + Hernan Quintas
- + Philippe Djegal
- + Bianca Rae
- Andy Benesh
- Arthi Nehru
- Kate Cagle
[edit] Notable former staff
- Adrianna Costa (has since worked as Entertainment Reporter for Good Day LA, E! Network, CNN, TV Guide Network, Access Hollywood, and Extra.)
- Drew Johnson (went on to host The Speed Report for SPEED Channel)
- Rich Fields (7 year announcer of The Price is Right on CBS and now at KCBS-TV / KCAL-TV, Los Angeles)
[edit] References
[edit] External links
- KPSP-CD CBS
- KPSP-CD mobile
- KESQ-TV "NewsChannel 3 HD"
- KCWQ-LP/LD "Palm Springs CW 5"
- KUNA-LP/LD "Telemundo 15"
- Query the FCC's TV station database for KPSP-CD
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