|This article does not cite any references or sources. (September 2009)|
|City of license||Floresville, Texas|
|Broadcast area||San Antonio, Texas|
|Slogan||"The New 94-1 KTFM"|
|First air date||1991 (as KRIO-FM)|
|Format||Top 40 (CHR)|
|Former callsigns||KWBC (1990-1991, CP)
|Sister stations||KJXK, KLEY-FM, KSAH, KSAH-FM, KTSA, KHHL, KZDC|
KTFM (94.1 FM, "94.1 KTFM") is a rhythmic leaning Top 40 radio station serving the San Antonio area. The Border Media Properties outlet operates at 94.1 MHz with an effective radiated power of 40 kW and its city of license is Floresville, Texas.
KTFM was originally a move-in, where in 1991 it had a Tejano format as KRIO ("94.1 K-RIO"), KRIO started out as a Texas Music Station then flipped to Country. The country format was short lived and lasted no longer than 8 months. This was during the Gillespie Broadcasting days which had a LMA with KONO AM/FM. but by September 1998 they would flip to Regional Mexican as KLEY ("La Ley 94.1"). On January 7, 2005 BMP would revive the KTFM calls after it acquired KLEY from Univision.
When KTFM was revived, its name was "Jammin' 94.1" and its focus was on Rhythmic Oldies and it did well in the San Antonio Arbitrons. But as the rating faded, KTFM shifted to a Rhythmic AC direction by adding more current product and putting less emphasis on older material to keep up with the changing musical taste along with the (mostly female) 25-44 and Hispanic demographics KTFM targets in the San Antonio radio market. By November 2008 KTFM began shifting to a Rhythmic contemporary direction and was added to the BDS Top 40/Rhythmic reporting panel.
In February 2009 KTFM tweaked the format and started broadcasting a Hot AC format.
For many years, the call sign "KTFM" was at 102.7, where it was first an automated pop station, then album rock, them various flavors of Top 40 including an Urban AC leaning version of Top 40 trying to top then rival KSJL's numbers then to a Rhythmic/Freestyle leaning Top 40, and then back to rock. Today 102.7 carries the syndicated variety adult hits format "Jack FM" and uses the call letters KJXK.
By April 2010, BMP flipped KTFM to contemporary hit radio, with a heavy emphasis on Dance crossovers. It has also added mixshows to its lineup, just like its predecessor did at 102.7.
- 94.1 KTFM official website
- Query the FCC's FM station database for KTFM
- Radio-Locator information on KTFM
- Query Nielsen Audio's FM station database for KTFM