KTJM

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KTJM
Larazahouston.jpg
City of license Port Arthur, Texas
Broadcast area Beaumont-Port Arthur/Houston
Branding La Raza Radio
Frequency 98.5 MHz (also on HD Radio)
Format Regional Mexican
ERP 100 kW
HAAT 596 m
Class C
Facility ID 20489
Transmitter coordinates 30°1′2.2″N 94°32′47.9″W / 30.017278°N 94.546639°W / 30.017278; -94.546639 (KTJM)
Callsign meaning The JaM (From previous rhythmic oldies format)
Former callsigns KHYS (1977 to 1999)
KPAC-FM (195? to 1977)
Owner Liberman Broadcasting of Houston License, LLC
Sister stations KJOJ-FM (see below)
Website http://www.laraza.fm
KJOJ-FM
Larazahouston.jpg
City of license Freeport, Texas
Broadcast area Houston-Galveston
Branding La Raza Radio
Frequency 103.3 MHz
Format Regional Mexican
ERP 100 kW
HAAT 303 m
Class C
Facility ID 69565
Transmitter coordinates 28°48′58″N 95°36′4″W / 28.81611°N 95.60111°W / 28.81611; -95.60111 (KJOJ-FM)
Callsign meaning Joy Of Jesus (From previous Christian format)
Former callsigns KJOJ(1990 to 1991)
KGLF-FM (1985 to 1990)
KGUL (? to 1985)
Owner Liberman Broadcasting of Houston License, LLC
Sister stations KJTM (see above)
Website http://www.laraza.fm

KTJM (98.5 FM, "La Raza" ) is a radio station broadcasting a regional Mexican format. Licensed to Port Arthur, Texas, it serves the Houston-Galveston area. The station is currently owned by Liberman Broadcasting.

KJOJ-FM (103.3 FM) is a radio station that simulcasts programming from KJTM. Licensed to Freeport, Texas, it serves the Houston-Galveston area. The station is currently owned by Liberman Broadcasting.

KTJM Station History[edit]

The station signed on in the 1950s as KPAC-FM owned by Port Arthur College (hence the callsign PAC, which was also on its sister 1250 AM). At the time, the station was an automated Beautiful Music format with a 3000 watt signal on a 500 foot tower it shared with the AM sister station. The station changed its call sign to KHYS in 1977 with an album rock format after the AM and FM pair were bought by then Clear Channel Communications. In the mid 1980s, the format changed to Urban Adult Contemporary as "Y98.5, The Best Variety Of Hits and Dusties." In 1988, a 2000 foot tower was built near Devers, Texas for the station. The format changed to Urban Contemporary as "Kiss 98.5" going head to head with KMJQ, "Majic 102".

When "Yo 1590 Raps!" came about on KYOK 1590 AM in response to their flip from Gospel to Rap, in February 1991, the format changed back to "Y98.5 Is Back, playing the best variety of Hits and Dusties." In 1993, 103.3 KJOJ-FM and KYOK began simulcasting "Y98.5". KJOJ-FM has been simulcasting since. The station would play Smooth Jazz on Sundays.

In 1994, KYOK dropped the simulcast as the station changed owners.

In 1995, the simulcast flipped to Smooth Jazz, known as "Smooth FM 98.5 and 103.3".

On February 24th, 1997, after stunting with a loop of the song Kiss by Prince, the format changed to Rhythmic CHR as "Kiss 98-5, Kiss Again 103-3", targeting the Hispanic teenage market playing heavy doses of Freestyle and House music, mimicking the style of Power 96 in Miami. In June 1998, the "Kiss 98-5, Kiss Again 103-3" format was tweaked again to rival "104 KRBE", by playing Rock/Pop based Top 40.

On January 1, 1999, the station jumped on the Rhythmic Oldies bandwagon as "98.5 The Jam". Their call letters changed to KTJM. During 1999 to 2001, only the station's moniker would change to "Houston's Jammin' Oldies" then to "Houston's Jammin' Hits".

In July 2001, the station would make its flip to the current Regional Mexican "La Raza" format after being bought by Liberman Broadcasting.

KJOJ-FM Station History[edit]

The station signed on as KGUL. Its call sign changed to KGLF-FM in 1985. In 1990, the station's call sign changed to KJOJ (which had moved from 106.9 licensed to Conroe). In 1991, the call sign changed to its current KJOJ-FM as 880 AM in Conroe had the KJOJ callsign, which had been on 106.9 FM (now KHPT) for many years under ownership by Jimmy Swaggart. Swaggart sold 106.9 to US Radio after the sex scandal that caused him to leave his pulpit for some months. The simulcast with 98.5 FM began in 1993 after Swaggart sold 103.3.

External links[edit]

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