KURB

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KURB
KURB.png
City of license Little Rock, Arkansas
Broadcast area Little Rock metropolitan area
Branding B-98.5 FM
Slogan "Today's Hits, Yesterday's Favorites"
Frequency 98.5 MHz
First air date 1991
Format Adult Contemporary
ERP 100,000 watts
HAAT 392 meters
Class C0
Facility ID 19559
Former callsigns KZOU-FM, KLAZ-FM
Owner Cumulus Media
Sister stations KAAY, KARN, KARN-FM, KIPR/KPZK-AM, KLAL
Webcast Listen Live
Website http://www.b98.com/

KURB (98.5 FM, "B-98.5") is an Adult Contemporary radio station in Little Rock, Arkansas. It is owned by Cumulus Media. The station's studios are located in West Little Rock, and the transmitter tower is located on Shinall Mountain, near the Chenal Valley neighborhood of Little Rock. KURB is the area's continual top performer for women listenership.

The station's current lineup includes mornings with Jeff Matthews and Lisa Fischer; middays with Randy Cain; and afternoon drive with Becky Rogers. Chris Counts covers the traffic reports. The station has John Tesh's Intelligence for your Life, Sunday through Friday nights at 7pm.

The station also has a positive reputation in the community with its involvement with charitable organizations, most notably Arkansas Children's Hospital where more than $1.1 million has been raised through a very successful three-day radiothon in February of every year. The station won the "Ken Peterson Founder's Award for Station of the Year" in 2008 for its work with ACH. B98 was competing against stations in the U.S., the U.K. and Canada.

Personalities who have previously worked at KURB include Little Rock radio icon Craig O'Neill, who left the station in 2000 for a position in local television. He now anchors evening newscasts for Little Rock's CBS-TV affiliate, KTHV.

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Coordinates: 34°47′56″N 92°29′46″W / 34.799°N 92.496°W / 34.799; -92.496