KVDA

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KVDA
KVDA60.png
San Antonio, Texas
United States
Branding Telemundo 60 San Antonio (general)
Noticias 60 Telemundo(newscasts)
Slogan Más Cerca de Usted
(Closer to You)
Channels Digital: 38 (UHF)
Virtual: 60 (PSIP)
Subchannels 60.1 Telemundo
Affiliations Telemundo
Owner NBCUniversal
(operated by ZGS Communications, Inc.)
(NBC Telemundo License LLC)
First air date September 10, 1989
Call letters' meaning ViDA, the Spanish word for "life"
Former channel number(s) Analog:
60 (UHF, 1989–2009)
Transmitter power 1,000 kW
Height 414 m
Facility ID 64969
Transmitter coordinates 29°17′39.4″N 98°15′31.8″W / 29.294278°N 98.258833°W / 29.294278; -98.258833
Licensing authority FCC
Public license information: Profile
CDBS
Website [1]

KVDA, virtual channel 60 (UHF digital channel 38), is a Telemundo-affiliated television station located in San Antonio, Texas, United States. The station is owned by the NBCUniversal Owned Television Stations subsidiary of NBCUniversal; ZGS Communications operates KVDA under a time brokerage agreement. KVDA maintains studio facilities located on San Pedro Avenue, near the North Shearer Hills neighborhood on the northern side of San Antonio, and its transmitter is located off of Route 181 in northwest Wilson County (northeast of Elmendorf).

History[edit]

Previous station logo.
KVDA logo, used until 2012.

The station first signed on the air on September 10, 1989; KVDA has been with Telemundo since the station's sign-on, originally founded by the network as an owned-and-operated station.

On May 1, 2009, ZGS Communications took over the operations of KVDA and its Fresno sister station KNSO under time brokerage agreements, though NBCUniversal retains the licenses to both stations.[1]

Digital television[edit]

Digital channel[edit]

The station's digital channel is multiplexed:

Channel Video Aspect PSIP Short Name Programming[2]
60.1 1080i 16:9 KVDA-DT Main KVDA programming / Telemundo

Analog-to-digital conversion[edit]

KVDA discontinued regular programming on its analog signal, over UHF channel 60, on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal remained on its pre-transition UHF channel 38,[3][4] using PSIP to display the station's virtual channel as its former UHF analog channel 60, which was among the high band UHF channels (52-69) that were removed from broadcasting use as a result of the transition.

News operation[edit]

KVDA presently broadcasts five hours of locally produced newscasts each week (with one hour each on weekdays, Saturdays and Sundays).

Telemundo formed a news department for KVDA prior to the station's official sign-on; local newscasts debuted on channel 60 the day the station began operations on September 10, 1989 with the launch of newscasts at 5:00 and 10:00 p.m., under the title Noticiero 60. Within one ratings period, the station was challenging Univision owned-and-operated station KWEX-TV (channel 41) for the position of the top-rated Spanish-language station, which KWEX had held for almost 30 years. In 2007, NBC Universal announced it would reduced budgets company-wide, including its Telemundo O&Os; as part of the cuts, KVDA shut down its news department and replaced its in-house San Antonio-based newscasts with a regional newscast based out of a new production center at Dallas sister station KXTX-TV.[citation needed] This move attracted criticism from the National Association of Hispanic Journalists, including formal statements against NBC Universal.[5]

On May 21, 2012, KVDA relaunched in-house news operations with the debut of half-hour evening newscasts at 5:00 and 10:00 p.m. on Monday through Fridays, that are produced at the station's San Pedro Avenue studios; the locally-produced newscasts have been broadcast in high definition from the news department's launch.[6][7]

News/station presentation[edit]

Newscast titles[edit]

  • Noticiero 60 (1989–2007)
  • Telenoticias San Antonio (2012–present)

Station slogans[edit]

  • "Más Cerca de Usted" (2012–present)

On-air staff[edit]

Current on-air staff[8][edit]

Anchors
  • Alex Hernandez - main anchor; weeknights at 5:00 p.m.
  • Jorge Enrique de Santiago - main anchor; weeknights at 10:00 p.m., also 5:00 p.m. reporter
  • Lilian Perez - weather anchor; weeknights at 5:00 and 10:00 p.m., also entertainment reporter
  • Jonathan Solarte - sports anchor; weeknights at 5:00 and 10:00 p.m.
Reporters
  • Mayde Gómez - general assignment reporter
  • Veronica Gallegos - general assignment reporter
  • Ciro Villarreal - general assignment reporter

Notable former on-air staff[edit]

  • Patricio Espinoza - founding news director/anchor/Texas correspondent
  • Johnny Córdoba - News director/Producer/Reporter/Back-up Anchor: Oversee all aspects, including hiring, set construction, marketing campaign, news philosophy, & mentoring of new talent during the relaunch of the local news operation of KVDA Telemundo 60 San Antonio.[9]
  • Esmeralda Medellin - Anchor 5pm and 10pm went newscast relaunch.

References[edit]

External links[edit]