KVET-FM

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KVET-FM
City of license Austin, Texas
Broadcast area Austin, Texas
Branding 98.1 K-VET
Slogan The Genuine Austin Original
Frequency 98.1 MHz (also on HD Radio)
Translator(s) 103.1 K276EL (Austin, relays HD2)
First air date October 25, 1990
Format HD-1: Country
HD-2: Alternative/Indie rock/Adult Alternative "103.1 iHeart Austin"
ERP 49,800 watts
HAAT 397 meters
Class C1
Facility ID 62048
Callsign meaning K VETerans
Former callsigns KHFI-FM (1950-1990)
Former frequencies 98.3 MHz (1950-1990)
Owner Clear Channel
(Capstar TX, LP)
Sister stations KASE, KHFI, KPEZ, KVET
Webcast Listen Live
Website kvet.com
1031iheartaustin.com (HD2)

KVET-FM (98.1 K-VET) is an Austin, Texas radio station operating a country music format. It is licensed to Austin, Texas with an ERP of 49,800 watts from a transmitter site near West Lake Hills, TX, and is owned by Clear Channel Radio. It shares studios with four other sister stations in the Penn Field complex in the South Congress district (or "SoCo") of south central Austin within walking distance of St. Edward's University.

The station's HD Radio subchannel airs an alternative rock/indie rock/Adult Alternative format as "103.1 iHeart Austin", simulcast on local low-power translator K276EL (103.1 FM).

History[edit]

KVET[edit]

Shortly after the end of World War II, a group of young men pooled their resources to start a radio station in Austin, Texas. All of them were veterans of the conflict, hence K-VET AM-1300 signed on October 1, 1946. These men included future Texas Governor John Connally, and future United States Representative Jake Pickle.

As was common in the 1940s and 1950s, KVET offered "full service" radio, block programming of music, news, talk, cooking shows, even soap operas. As was not common, KVET also included programming for Austin's minority community. Spanish language news and music on "Noche De Fiesta"; music and news for the African-American community on "The Elmer Akins Gospel Train".

In the 1950s, even more diversity was added to the lineup when Lavada Durst introduced Austin to R&B and "Jive Talk" on KVET's nighttime "Dr. Hepcat Show".

Noche de Fiesta and Dr. Hepcat were phased out in the 1960s, but Gospel Train is on the air on KVET to this day.

During most of the 60's, KVET featured the popular music of the day, plus a strong emphasis on news and sports block programming. The music of Frank Sinatra, Perry Como and Dianah Shore...Paul Harvey commentary, the Joe Pyne show, and Houston Astros baseball were all part of the mix.

KVET switched formats on April 14, 1969 to country music, and the Country Giant was born. Popular celebrity DJ's including Arleigh Duff, Penny Reeves, Jerry Gee and Sammy Allred quickly took KVET to the top of the local ratings during the 70's.

Despite increased competition, KVET continued to prosper in the 1980s by featuring a traditional mix of country music, news and sports, including Houston Oiler and Dallas Cowboy football.

In 1990, KVET began to also broadcast on 98.1 FM. With the new signal came the creation of the Sammy Allred and Bob Cole Morning Call-In Show. The show was a consistent ratings winner until Allred was fired in October 2007 for using profanity on the air. Through the 90's, KVET has evolved to a sports and talk station, the flagship station of the Longhorn Radio Network.

In August 2008, KVET's evening show was modified into "The Roadhouse", a hybrid format consisting of Texas/Red Dirt, Classic Outlaw and Americana/Alt-Country, programmed and hosted by Chris Mosser.

Frequency[edit]

98.3 MHz went on the air in 1950 under the call letters KHFI-FM, becoming Austin's second FM station. Prior to acquisition by KVET/KASE Broadcasting in 1991, the frequency was changed to 98.1, and the branding was changed to K-98.1. After the acquisition, the call letters were changed to match the company's AM station, KVET. The KHFI call letters were then moved to the separately-owned 96.7 frequency. In 2000, the KVET/KVET-FM/KASE combo which by then included KFMK-FM and owned by AMFM/Capstar merged with Clear Channel Radio which already included 96.7 KHFI-FM and KPEZ-FM again uniting the two stations involved in the "KHFI frequency swap" of 1990.

Controversy[edit]

In May 2007, morning show host Sammy Allred was suspended after calling presidential candidate Barack Obama a "clean darky", in response to Sen. Joseph Biden's comments about Obama.[1] He was fired on October 30, 2007, for apparently swearing on-air, calling a listener an "a-hole."[2]

Allred's firing came just three days after afternoon host Janice Williams was terminated for budgetary reasons.

"iHeart Austin"[edit]

On March 7, 2013, management changed the format of a local FM translator K276EL (103.1 MHz) from its previous rhythmic adult contemporary format ("Jammin' 103.1") to a temporary "pop-up format" dedicated to the South By Southwest Music, Film, and Interactive Festivals.[3] The station aired coverage of the festival and featured music by artists playing there. It was originally intended to run through the end of the festival on March 17, with the "Jammin'" format returning to the frequency, but management decided to continue the format after the end of South By Southwest.[4][5]

The station airs a diverse mix of newer indie rock, hip-hop and Electronic Dance Music, with local air personalities.

Prior to "iHeart Austin", the translator was "Jammin' 103.1", which debuted May 8, 2012, replacing a simulcast of sister AM station KVET. Initially, the frequency broadcast the "Air 1" contemporary Christian music network from Educational Media Foundation.

Personalities[edit]

Current:

  • Bama, Rob & Heather
    • Bama Brown
    • Rob Mason
    • Heather White
    • Producer: Matt Kaspar
      • The group also used to produce a music intensive afternoon show on XM11 Nashville!
  • Bob Pickett, 10am-3pm
  • Chris Mosser, 3pm-7pm
  • Angie Ward, 7pm-12am
    • "The Roadhouse" 11pm-12am
  • Scott Fisher, Weather
  • Weekends
    • Chris Mosser and The Sunday Night Texas Show
  • Image Voice: John Willyard

'"Awards'"

KVET-FM has been nominated for the CMA Large Market Station of the Year in 2011 and previous years.

References[edit]

  1. ^ Williams, Jackson (March 3, 2007). "Racism On The Radio Toward Barack Obama". The Huffington Post. Retrieved May 3, 2013. 
  2. ^ "KVET's Allred Appears Fired This Time". AllAccess.com. October 31, 2007. Retrieved May 3, 2013. 
  3. ^ "Live from Austin, it’s SXSW Radio.". Inside Radio. Retrieved May 3, 2013. 
  4. ^ Venta, Lance (March 3, 2007). "Clear Channel Launches SXSW Micro Format In Austin". RadioInsight. Retrieved May 3, 2013. 
  5. ^ "103.1 iHeartAustin Pop-Up Outlet Becomes Permanent". Radio Online. March 29, 2013. Retrieved May 3, 2013. 

External links[edit]

Coordinates: 30°19′23″N 97°48′00″W / 30.323°N 97.800°W / 30.323; -97.800