|City of license||Las Vegas, Nevada|
|Broadcast area||Las Vegas metropolitan area|
|Branding||101.9 La Buena|
|First air date||1963 (as KRGN)|
|Format||Spanish Adult Hits|
|Callsign meaning||K WILD - taken from former hip-hop station Wild 102|
|Former callsigns||KRGN (1963-1970s)
(Texas Lotus Corp.)
KWID (101.9 FM) is a Spanish language radio station out of Las Vegas and the station is branded as 101.9 La Buena. Owned by Clear Channel Communications, the station's studios are in the unicorporated community of Spring Valley in Clark County and its transmitter is on Black Mountain in Henderson.
This is a reassignment of a callsign. The original KWID was a shortwave radio station based in San Francisco, California, commissioned by the federal government in World War II to reach an international audience. It served as the basis for what later became the Voice of America.
In early 2000, KFMS flipped to top 40/CHR 101.9 KISS FM, KFMS broadcast Rick Dees' morning radio program in the morning and Buck Head Show for evenings. Buck Head was later syndicated back to Star 98.7 until he was eventual transferred to the Los Angeles Market.
The grouping of 102.7 FM KIIS in Los Angeles, 1220 AM KIIS in Santa Clarita, 97.7 FM KAVS in the Antelope Valley, 105.3 FM KYHT in Barstow/Victor Valley, and 101.9 FM KFMS in Las Vegas created a nearly continuous coverage of KIISFM between Los Angeles and Las Vegas. However, KFMS was branded as KISS instead of KIIS.
As time went on KFMS began adding more local DJs like Kate and Rick Kelly from 93.1 FM and after KYHT flipped to Y105 in 2001, KFMS discontinued simulcasting programming from KIIS in Los Angeles, became more Hip hop leaning, and began a local morning show hosted by Trejo and Nikki, but still continued airing the nationally syndicated Rick Dees Weekly Top 40 program.
In December 2002, 101.9 KISS FM signed off, and began stunting for several days, airing a seemingly endless repeat of Guns N' Roses' "Welcome to the Jungle". Once the dust cleared in January 2003, 101.9 FM became Rhythmic CHR Wild 102, Where Hip Hop Lives and changing the call letters to KWID. Station management claimed "we got tired of playing Avril Lavigne and Britney Spears".
In late 2004, KWID flipped to Mexican oldies La Preciosa 101.9. After Lotus Communications took over, the branding changed to La Buena 101.9.
- Query the FCC's FM station database for KWID
- Radio-Locator information on KWID
- Query Nielsen Audio's FM station database for KWID