KXSE

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KXSE
City of license Davis, California
Broadcast area Sacramento Metropolitan Area
Branding Jose 104.3
Frequency 104.3 MHz (also on HD Radio)
First air date 1978
Format Spanish Adult Hits
ERP 3,400 watts
HAAT 133 meters
Class A
Facility ID 53653
Former callsigns KYLO (?-1990)
KLCQ (1990-1991)
KQBR (1991-1999)
KHZZ (1999-2000)
KRRE (2000-2004)
Owner Entravision Communications
Webcast Listen Live
Website jose1043.com

KXSE (104.3 FM) is a commercial radio station located in Davis, California, broadcasting to the Sacramento, California, area. The station offers a Spanish adult hits music format, and is the satellite station of the "Jose" radio network. Its studios are in North Sacramento and its transmitter is in Woodland, California.

History[edit]

This license made its debut in 1978 at 105.5 with the call letters KYLO. The radio station was licensed to the city of Davis. The format was progressive country. The signal was broadcast at 3,000 watts.

In June 1983, the station switched programming to Contemporary Christian music during the day with preachers on weeknights. The station continued with this programming until summer 1986, when it changed to an automated Oldies format.

In 1989, the station changed call letters to KLCQ and installed the first full-time Classic rock format in the greater Sacramento area.[citation needed] The presentation was a mix of live announcers and automation.

In 1991, EZ communications began an LMA and later purchased the station changing the format to contemporary country as KQBR, K-Bear. EZ communications built a new facility[vague] at 104.3, selling it to Progressive Media in late 1993.

The new owners relaunched the station as Smooth Jazz "104.3 The Breeze" KQBR up until 1997, when they shifted to Urban Adult Contemporary. By 1998 it flipped to Bilingual Rhythmic Top 40 as KHZZ ("Z-104.3"), and later that year to Rhythmic Oldies. In 2000 Entravision acquired the station and flipped it to Spanish AC, using the co-owned "Radio Romanica" format (as KRRE) until 2003, when they replaced it with Super Estrella (and the KXSE calls). In February 2009, KXSE dropped Super Estrella and replaced it with Jose.

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Coordinates: 38°39′25″N 121°43′16″W / 38.657°N 121.721°W / 38.657; -121.721