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City of license Sheridan, Wyoming
Branding Z94 FM
Slogan "Wyoming's Classic Rock"
Frequency 94.9 MHz (also on HD Radio)
Format Classic rock
ERP 75,000 watts
HAAT 368 meters
Class C
Facility ID 38627
Transmitter coordinates 44°37′20″N 107°6′57″W / 44.62222°N 107.11583°W / 44.62222; -107.11583
Callsign meaning "WY" is an abbreviation of "Wyoming"
Former callsigns KROE-FM (1980-1997)
Owner Lovcom, Inc.
(Sheridan Media)
Sister stations KLQQ, KROE, KWYO, KYTI
Website KZWY Online

KZWY (94.9 FM) is a radio station broadcasting a classic rock format. Licensed to Sheridan, Wyoming, USA. the station is currently owned by Lovcom, Inc.[1]


The station went on the air as KROE-FM on December 5, 1977, becoming Sheridan, Wyoming's first FM radio station. KROE-FM's 20,000 Watt transmitter was located in the new KROE building and the signal was broadcast to the Sheridan area from an antenna mounted on the KROE tower.

Through most of the 1980s and the early to mid 1990s, KROE-FM aired various satellite-delivered Adult Contemporary music formats. Responding to local demand, the format was shifted to a more rock-oriented lineup toward the later part of that decade. On June 30, 1997, the station changed its call sign to KZWY.[2] Along with the call letter change, the music format was solidified with a locally programmed rock format and a new slogan: "Rock and Roll from Yesterday and Today." Also in the late 1990s, the station was moved to a new transmitter site at the top of the Big Horn Mountains and the power was increased to 75,000 Watts. This allowed the station to cover a large portion of Northeast Wyoming, including most of Sheridan, Johnson and Campbell counties.

In 2003, the slogan was modified to "Wyoming's Best Rock," while the format continued to be a mix of classic and new rock. Most of the programming on KZWY remained locally generated, but some nationally syndicated weekend shows were added including The Beatle Years, Flashback, The House of Hair, The Tour Bus and Harddrive. In 2012, Lovcom, Inc. signed on KOWY at 102.3 FM, and the Adult contemporary format which had been airing on KLQQ-HD2 (and translated on K240DW at 95.9 FM) was moved to this new station. "Magic 95.9" became "Magic 102.3." Meanwhile, the hybrid rock library on KZWY was split into two distinct formats. At the end of May 2012, KZWY began airing a straight classic rock format with an accompanying slogan change to "Wyoming's Classic Rock," while the new rock was moved to the newly available KLQQ-HD2 (and corresponding translator), which was relaunched as an Active Rock station branded "95.9 The Edge."

KZWY began broadcasting in HD Radio in the fall of 2005. Initially, a heavier rock format called "Nitro" was aired on the HD-2 channel and ESPN Radio on HD-3. Various HD multicast format changes occurred over the next few years, eventually settling on a Waitt Radio Networks Oldies format on HD-2 and eliminating the HD-3 channel. The Oldies channel is called "Oldies 105.9" because it is rebroadcast on two analog translators (K290BL and K290BM), both at 105.9 FM. In 2013, failures in the HD equipment on KLQQ forced a move of the Active Rock format from KLQQ-HD2 to KZWY-HD3. As of 2014, KZWY is the only station in the Lovcom group broadcasting in HD Radio.


Broadcast translators of KZWY
Call sign Frequency
City of license Facility
m (ft)
Class FCC info
K290BL 105.9 Sheridan, Wyoming 71154 250 353.4 m (1,159 ft) D FCC
K290BM 105.9 Buffalo, Wyoming 142525 250 −90.4 m (−297 ft) D FCC

These translators both rebroadcast KZWY's HD-2 programming, which is branded as "Oldies 105.9" to reflect the dial position of the translators on which it appears.


External links[edit]