The King Country team play from Owen Delany Park, Taupo, Rugby Park, Te Kuiti and Taumarunui Domain, Taumarunui. King Country are like many other heartland unions have struggled since the start of professional era. In 1996, King Country were in the first division of the NPC and in just 6 years were in the third division.
This was the second attempt to establish a Rugby Union in the middle of the North Island, as in 1920 the Rangatiki, Taihape, Ruapehu sub-unions (all affiliated to the Wanganui Rugby Union, and the King Country Union (affiliated to South Auckland) had applied for affiliation as the Main Trunk Union. However, this was declined after the Wanganui Rugby Union objected to the loss of their country players.
In those early years King Country representative games were held in Te Kuiti, Taumarunui and Raetahi or Ohakune. Otorohanga was first used for a representative game in 1939 with representative games also being hosted in Tokaanu (1966) and Turangi (1967).
King Country played in light blue and green until 1949 when it switched to maroon and gold hoops. In 1980, a maroon jersey with gold collar and cuffs was adopted. The current strip has been used since 1994.
King Country has made 17 challenges for the Ranfurly Shield over the years without success but having come close at times, going down to Taranaki in a hard fought game 11-15 in 1958. In 1969 they came even closer when good mates Colin Meads and Kel Tremain were the respective captains, King Country storming back from 6-19 at half time in a torrid second half before going down 16–19.
A well known and amusing challenge in 1988 against Auckland at Te Kuiti when “Boris the Boar” mysteriously got onto the field and camped in the Auckland 25 for much of the second half.