Knorr (brand)

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Official logo of Knorr.

Knorr (play /ˈknɔr/, often anglicized /ˈnɔr/) is a German food and beverage brand owned by the Anglo-Dutch company Unilever since 2000, when Unilever acquired Best Foods. It produces dehydrated soup mixes and condiments. The only country where Unilever did not have rights to the Knorr name is Japan, where trademark of the product there is controlled by Ajinomoto. It is sold under the name Royco in Indonesia, and under the name Continental in Australia.

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"Knorr Koch Center" in Heilbronn

Knorr was founded in 1838 by Carl Heinrich Theodor Knorr. Knorr headquarters is in Heilbronn, Germany. Products previously sold under the Lipton brand are now being absorbed into the Knorr product line. With annual sales topping €3 billion, Knorr is Unilever's biggest-selling brand.[1] In cooperation with Slimfast, also owned by Unilever, Knorr markets a line of low-calorie products.

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