Kohl's

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Kohl's
Type Public
Traded as NYSEKSS
S&P 500 Component
Industry Retail
Founded 1962
Headquarters Menomonee Falls, Wisconsin, U.S.
Products Clothing, footwear, bedding, furniture, jewelry, beauty products, electronics, and housewares.
Revenue
  • Decrease US$ 19,031.0 million (2014) [1]
  • Increase US$ 19,279.0 million (2013) [1]
Operating income
  • Decrease US$ 1,742.0 million (2014) [1]
  • Decrease US$ 1,890.0 million (2013) [1]
Net income
  • Decrease US$ 889.0 million (2014) [1]
  • Decrease US$ 986.0 million (2013) [1]
Total assets
  • Increase US$ 14,378.0 million (2014) [1]
  • Decrease US$ 13,905.0 million (2013) [1]
Total equity
  • Decrease US$ 5,978.0 million (2014) [1]
  • Decrease US$ 6,048.0 million (2013) [1]
Employees 40,508
Website www.kohls.com

Kohl's Corporation, is an American department store retail chain. The first "Kohl" store was a supermarket founded in 1946, and the first Kohl department store was founded in 1962. In 1972, British-American Tobacco Company took a controlling interest in the company and the Kohl family left the management of the company in 1979. A group of investors purchased the company in 1986 from British-American Tobacco and later took it public in 1992. It is currently the second largest department store by retail sales in the United States.

Company overview[edit]

The company is headquartered in the Milwaukee suburb of Menomonee Falls, Wisconsin, operating 1,158 stores in 49 states.[2] Kohl's is America's largest department store chain by the number of stores as of February 2013. Surpassing its biggest competitor, JCPenney in May 2012.[3] In 1998, it entered the S&P 500 list, and is also listed in the Fortune 500 (#146 in 2012).[4] The chain was the 20th-largest retailer in the United States in 2013 in terms of revenue.[5] As of 2013, Kohl's is the second largest U.S. department store company by retail sales.[6]

History[edit]

1940s to 1970s[edit]

The exterior of a typical Kohl's department store in Northeast Columbia, SC.

Maxwell Kohl, who had operated traditional grocery stores, built his first supermarket in 1946, the first in what would become a southeastern Wisconsin chain known as Kohl's Food Stores.[7] In 1962, after building Kohl's Food Stores into the largest supermarket chain in the Milwaukee area, Kohl opened his first department store, Kohl's Department Store, in Brookfield, Wisconsin. He positioned Kohl's between the higher-end department stores and the discounters, selling everything from candy to engine oil to sporting equipment.[8]

In 1972 the British-American Tobacco Company's US retail division, BATUS Inc., bought a controlling interest in Kohl's Corporation, which at the time operated 50 grocery stores, six department stores, three drug stores and three liquor stores.[9] The Kohl family, led by Allen and Herb Kohl, continued to manage the company. The family left the management in 1979, and Herbert Kohl became a United States Senator and owner of the Milwaukee Bucks. The firm then expanded Kohl's presence from 10 to 39 stores in Wisconsin, Illinois and Indiana. The grocery stores were sold to A&P in 1983, operating under the name Kohl's Food Store, and later Kohl's Food Emporium. In February 2003, A&P put the Kohl's Food Stores up for sale, as part of an effort to reduce debt. In June 2003, A&P announced its plans to close all Kohl's Food Stores and administrative offices and by the end of 2003, all Kohl's Food Stores locations were closed.[10]

1980s to present[edit]

A group of investors led by the senior management, purchased the company consisting of 40 stores in 1986. The company added 27 more stores over the next two years. In 1988, the chain acquired 26 locations from Chicago-based MainStreet, gaining several stores in Chicago's suburbs, Minneapolis-St. Paul and parts of Michigan.[11] Kohl's successfully completed its initial public offering on May 19, 1992 and began trading on the New York Stock Exchange under the symbol KSS.[12]

During the 2000s Kohl's expanded nationwide to have a presence in 49 states. Building from 76 stores in the Midwest in 1992, Kohl's expanded into California in 2003 with 28 new stores, the Pacific Northwest in 2006 with 10 new stores, and the Southeast with 43 new stores opening between 2005 and 2008.[13]

In 2007 Kohl's began selling a diffusion line from designer Vera Wang called Simply Vera.[14] Since then it has also sold diffusion lines from a number of other high-end designers including Narciso Rodriguez and Peter Som.[15][16]

In 2009, Kohl's hired NYC ad agency DeVito/Verdi to strengthen the Kohl’s brand via a series of national television and online/social media campaigns, one featured Olympic Athletes (“Shop to Win”).

Newsweek magazine ranked Kohl's 18th out of 500 overall and first in its industry in its 2009 "Green Rankings" [17] which examines 500 of the largest corporations on their environmental track record. Newsweek remarked that Kohl's has the largest solar power program of any retailer globally, it pursues green building certification and over 78 locations in six states have solar panels. Additionally, in 2008, Kohl's started to sell reusable shopping bags.[18]

Stores[edit]

Kohl's uses a "racetrack" aisle that circles the entire store, a technique borrowed from discount stores.[19] In 2011, Kohl's announced plans to remodel 100 of its 1,100 locations. Changes included redone store sections, fitting rooms, and newer merchandise displays.[20] In 2012 a consumer investigation by CBS News discovered that Kohl's had engaged in the practice of marking up products in the weeks before a sale in order to make products appear as if they were being sold at discounted prices and artificially inflating the amount of the price mark-down.[21]

References[edit]

  1. ^ a b c d e f g h i j "KOHLS Corp 2013 Annual Report Form (10-K)" (XBRL). United States Securities and Exchange Commission. March 21, 2014. 
  2. ^ "Profile". Forbes Magazine. Retrieved April 22, 2014. 
  3. ^ "Kohl's Corporation SEC 10K/A Filing". Kohl's. September 13, 2011. 
  4. ^ "Fortune 500 2012: Fortune 1000 Companies 101-200". CNN. 
  5. ^ http://www.stores.org/2012/Top-100-Retailers
  6. ^ "Top 100 Retailers". National Retail Federation. Retrieved 12 July 2014. 
  7. ^ Daykin, Tom. "1st Kohl's supermarket to be next Lena's." Milwaukee Sentinel June 14, 2002 [1]
  8. ^ "Kohl's Q4 2013 FactBook". Retrieved 25 May 2014. 
  9. ^ Milwaukee Sentinel Oct. 28 1972, p. 6, pt. 2
  10. ^ Kohl's Q4 2013 FactBook. p. 6. Retrieved 25 May 2014. 
  11. ^ Randle, Wilma (1989-02-22). "Kohl's to expand MainStreet". The Chicago Tribune. Retrieved 2009-10-01. 
  12. ^ "Investor Relations - FAQ". Retrieved 25 May 2014. 
  13. ^ Kohl's Q4 2013 FactBook. 24 May 2014. p. 11. 
  14. ^ The Associated Press. "Vera Wang to design line just for Kohl's". USA Today. 
  15. ^ Wong, Jada. "Narciso Rodriguez Is Doing A Diffusion Line For Kohl’s". Styleite.com. Retrieved 22 April 2014. 
  16. ^ Leibowitz, Laura. "Peter Som Kohl's Line Will Be The Next Fast-Fashion Collab To Get All Our Money". The Huffington Post. 
  17. ^ "Newsweek, Greenest Big Companies in America – The 2009 List". Retrieved July 21, 2010. 
  18. ^ "Newsweek –Green Ranking- Kohl's". Retrieved July 21, 2010. 
  19. ^ Epmeier, Bill (2009-06-02). "A 'racetrack:' would it work for supermarkets? | Store Equipment & Design | Find Articles at BNET". Findarticles.com. Retrieved 2009-10-09. [dead link]
  20. ^ "Kohl's unveils new look at Burlington store". The Boston Globe. 2011-03-25. [dead link][dead link]
  21. ^ "ConsumerWatch: Investigation Finds Kohl’s Sale Prices Aren’t Always A Deal". CBS News. February 22, 2012. 

External links[edit]