Kre-O

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Not to be confused with KREO.
Kre-O
Kre O logow.png
Kre-O Transformers logo
Type Construction set
Company Hasbro
Country United States
Availability 2011–present
Official website

KRE-O is a line of construction toys (similar to Lego and Mega Bloks) manufactured by South Korea-based Oxford and marketed by Hasbro. Kre-O was released in stores in Fall 2011,[1][2] although Hasbro started shipping out the first Transformers sets in early June 2011.[3] The creators of the toy franchise got the name "Kre-O" from the Latin word "creo", which means "I create".[4]

Kre-O toy feature highly articulated humanoid figures called Kreons.

Kre-O blocks are compatible with Lego bricks,[1] hence also compatible with Mega Bloks and other building block brands.

Toy lines[edit]

Kre-O Transformers[edit]

Kre-O Transformers is the first line of the Kre-O series. They were first shown at the New York Toy Fair 2011.[5]

Transformers Kre-O figures include homages to their live action film, Timelines, Transformers: Prime and Beast Hunters sub-lines.

Kre-O Battleship[edit]

Kre-O Battleship is the second overall line of Kre-O sets, based on the 2012 film, itself based on the original board (earlier, pen-and-pencil) game.[6]

Kre-O G.I. Joe[edit]

Kre-O G.I. Joe was released as the third Kre-O line in February 2013 as a Toys "R" Us exclusive.[7] This collection is based primarily on Hasbro's G.I.Joe: A Real American Hero toy line, cartoons, and comic book series, but includes some Adventure Team Kreons as well.

Kre-O Star Trek[edit]

Kre-O Star Trek was released as the fourth line of Kre-O sets in April 2013.[8] The initial sets and Kreons are based on the 2009 reboot and its sequel Star Trek Into Darkness. A preview trailer was posted by Hasbro, first on Facebook, then later on YouTube. The trailer re-enacts the original "teaser trailer" for the first film, showing the construction of the U.S.S. Enterprise in Kre-O form and by Kreon construction workers.[9] A press release made at the 2012 New York Toy Fair showed the completed Enterprise model (complete with flip-up "saucer" showing the ship's Bridge) and Kreons of Kirk, Spock and Sulu.[10]

Kre-O CityVille Invasion[edit]

Kre-O Cityville Invasion is the fifth line of Kre-O sets, based on the popular CityVille online game series. This line introduces "Sonic Motion Technology", which triggers specific movements in special Kre-O bricks.[11]

Kre-O Dungeon & Dragons[edit]

Kre-O Dungeon & Dragons is the sixth Kre-O line, released in January 2014. It is based on the popular role-playing game series of the same name.[11][12]

Kreon[edit]

"Kreons" are super-deformed human and Transformer figures included in the sets, equivalent to Lego minifigures.

References[edit]

  1. ^ a b "Hasbro pushes into Lego's land with new blocks". Usatoday.Com. 2011-02-13. Retrieved 2012-08-10. 
  2. ^ "MTV Geek EXCLUSIVE Images: Transformers , Bumblee, and Ratchet". Geek-news.mtv.com. 2011-04-27. Retrieved 2012-08-10. 
  3. ^ Tformers.com (2011-06-13). "Kre-O Transformers Optimus Prime Now Shipping - Time Lapse Video of Building Prime". Tformers.com. Retrieved 2012-08-10. 
  4. ^ 10:48 AM (2011-03-29). "TFCC Magazine Issue #38 Tidbits". Tfw2005.com. Retrieved 2012-08-10. 
  5. ^ Tformers.com (2011-02-11). "Toy Fair 2011 - Transformers Building Block Toys Coming In 2011". Tformers.com. Retrieved 2012-08-10. 
  6. ^ "Official Hasbro site for the Kre-O BATTLESHIP sets". Hasbro.com. Retrieved 2012-08-10. 
  7. ^ Goellner, Caleb (2012-10-12). "Hasbro Reveals KRE-O 'G.I. Joe' Building Sets [NYCC 2012]". Comics Alliance. Retrieved 2013-01-18. 
  8. ^ "Star Trek Kre-O Sighted". 2013-04-18. Retrieved 2013-05-16. 
  9. ^ KREO (2012-07-06). "Trailer for Kre-O STAR TREK USS ENTERPRISE on YouTube". Youtube.com. Retrieved 2012-08-10. 
  10. ^ "Full Press Release: 2012 NYTF: Hasbro Star Trek Kre-O First Look on TOY NEWS INTERNATIONAL Website". Toynewsi.com. Retrieved 2012-08-10. 
  11. ^ a b "Comic-Con: Hasbro Announces Dungeons & Dragons KRE-O Sets". ComingSoon. 
  12. ^ "Hasbro's KRE-O launches Dungeons & Dragon toy sets". Entertainment Weekly. 2013-07-16. Retrieved 2013-07-31. 

External links[edit]