Krups
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Krups is a German kitchen appliance manufacturer, named after its founder Robert Krups. It is often confused with the Krupp conglomerate.
The company also produces a large variety of household appliances. Krups competes with De'Longhi, Sunbeam, Braun, Russell Hobbs, Bosch and Black & Decker.
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[edit] History
The company began in 1846 manufacturing precision scales and mainly industrial balances, from Wald [disambiguation needed 
], near Solingen in North Rhine Westphalia. This was the company's main "bread-and-butter" for the next 110 years.
- 1951- Following the 1950s postwar reconstruction and economic boom in Germany, Krups moved into the lucrative consumer appliance arena.
- 1959- Releases the highly popular 3Mix (German, Drei-Mix) mixing machine- soon a fixture in every West German household.
- 1961 Releases the ONKO coffee machine- still available as the F468.
- 1965- launches first slicer- highly popular in Germany where sausage (wurst) and cheese is consumed as staples.
- 1983- first coffee machines released
- 1990- Krups employs 3000 people in 4 German factories, one in Limerick, Ireland with annual revenue of DM 541 million. Coffee machines make the bulk of sales of 40% Germany and 30% in USA.
- 1991 Krups undertakes joint venture with Nestlé to produce the Nespresso machine.
- 1996- 150th anniversary.
- 2001- joins Groupe SEB following bankruptcy
- 2005 Group SEB reorients Krups market as a premium brand and employs designer Konstantin Grcic.[1]
- to date Krups headquarters are located in Solingen and Offenbach am Main.
[edit] Products
- BeerTender
- Bread Makers
- Can Openers
- Coffee grinders
- Coffee Machines
- Automatic-drip Coffee Machines
- Coffee/Espresso Combination Machines
- Pod Machines
- Nespresso
- Nescafe Dolce Gusto
- Electric Knives
- Electric Slicers
- Espresso Machines
- Fully Automatic Espresso Machines
- Pump espresso machines
- Coffee/Espresso Combination Machines
- Food processors
- Grill
- Ice cream makers
- Juicers
- Kettles
- Kitchen scales
- Sandwich/Panini and Waffle makers
- Toasters & Toaster ovens
[edit] Trivia
- Krups Irish factory in Limerick closed in 1999, formerly employing 800 people.
- The Krups Type 223 Coffina Super coffee grinder was used as a humorous prop in the film Back to the Future as 'Mr. Fusion'.
[edit] See also
[edit] References
- 1. Kevin N. Otto, Kristin L. Wood. Product Design. Pearson Education India. 978817758821. pp281
- Robert Krups, North America 1986. Krups / 10 years in America: Quality... by design, 86/87. 32 pages/.
[edit] External links
- Krups Official website
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