Kuwait Petroleum International

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State of Kuwait
Kuwait Petroleum International (Q8)
شركة بترول الكويت العالمية
Agency overview
Headquarters Kuwait Kuwait
Agency executive Bkheet Al-Rashidi, Chairman
Parent agency Kuwait Petroleum Corporation
Website http://www.Q8.com

Kuwait Petroleum International, often referred to by its trademark Q8 (pronounced Que-Eight, or Kuwait), refines and markets fuel, lubricants and other petroleum derivatives in Europe. It is the international subsidiary of Kuwait Petroleum Corporation.[1] It supplies 4,000 retail service stations, as well as direct sales operations delivering fuel and heating oil to domestic and industrial users. Q8 also operates an International Diesel Service (IDS) - a secure fuel card service supported by automated technology for international road transportation companies - through more than 700 strategically located sites throughout Europe. Q8 also has a significant aviation business marketing jet fuel at more than 40 airports worldwide and a lubricants business with five lubricants blending plants, direct sales and marketing activities across Europe and export sales to over 75 countries worldwide.

History[edit]

  • 1938 Discovery of Oil in Kuwait
  • 1975 Nationalisation Oil wells in Kuwait
  • 1980 Foundation Kuwait Petroleum Corporation
  • 1983 Foundation Kuwait Petroleum International Limited - Acquisition Gulf Oil in the Benelux, Sweden and Denmark
  • 1984 Acquisition Gulf Oil in Italy
  • 1986 Acquisition of Hays Petroleum Services (which had previously been owned by the Kuwait Investment Office, and used the Pace Petroleum brand) and Ultramar in the UK - Introduction of the Q8 brand
  • 1987 Acquisition of BP in Denmark
  • 1987 Acquisition of the Soviet-controlled Nafta in Britain
  • 1990 Acquisition of Mobil Oil in Italy
  • 1997 Joint Venture with Agip - Milazzo refinery in Sicily
  • 1998 Joint Venture OK Petroleum and KPI in Sweden establishing the OKQ8 brand
  • 1998 Acquisition of BP retail Belgium
  • 1999 Acquisition of Aral Belgium
  • 2004 Acquisition of Tango unmanned sites from Petroplus in the Netherlands (62 sites), Belgium (4 sites) and Spain(1 site); these are typically now branded "Q8 Easy"
  • 2004 Sale of UK operations to a consortium operating under the name Pace Petroleum
  • 2005 Sale of Thai operations to the Malaysian company Petronas
  • 2006 Sale of German operation (which had 37 service stations under the Markant brand) to Westfalen

Origin of brand[edit]

When it was launched in 1986, the Q8 brand was an instant success. Its strength and originality made it stand out from competing brands, earning a rapid recognition and awareness in the market places. Today almost 20 years after conception it is still being used as an example of good logo design.

The graceful sails of a dhow, a typical Arab sailboat, recall a rich history that begins somewhere in antiquity with pearl divers. They also evoke the history of what once was a proud seafaring nation. The colours yellow, red and blue symbolise the desert, sun and sea respectively.

Businesses[edit]

  • Retail Service Stations
  • Private & Business Fuel
  • Lubricants
  • Road Transport Diesel
  • Aviation

References[edit]

  1. ^ "Kuwait Japan joint oil refinery project in Vietnam". SteelGuru. 11 November 2008. Retrieved 2008-11-15. 

External links[edit]