The song was written by Alex Papaconstantinou, Björn Djupström, Alexandra Zakka and Viktor Svensson for the Cypriot national selection for the 2012 Eurovision Song Contest. The title of the song was revealed in early-December along with the titles of the other two songs. The song would be revealed on 9 January during a press conference of CyBC but was later announced that they would also be revealed three days earlier through the Facebook page of MTV. On 6 January, the song was revealed along with the promotional video clip.
The song received mostly positive reviews from critics and was considered as one of the favorites of the 2012 Eurovision. The song was named as a "halfway house between Jennifer Lopez's "On the Floor" and [...] dance hits by Inna and similar artists". Eurosongnation described it as an "upbeat entry and does appear quite refreshing" and said that despite the fact that the song has been a fan favorite, it won't be able to win. Writer of the Dramatic Reviews, during the live commentary of the final, described it as "cute little pop song, very catchy and very Eurovision" and also said that it samples a song of Lopez.
With an average of 7.13 out of 10, "La La Love" was positively received by the jury of Wiwibloggs. "Wiwi" gave the song 7.5 out of 10 and said that the lyrics are easy to remember and the melody gets stuck in your head and also said that the song could get a top 10 spot for the country. After giving it 8 out of 10, "Vebooboo" described it as upbeat with catchy tune and also said that the song could get as "Qele, Qele" and "Shady Lady" got a top 5 place. "Meows Kitty" gave the song the lowest score - 5 out of 10 - and said that "it's not a bad dance number but could do with some backup dancers with a more structured routine, as opposed to her dancing like a wild jungle woman on her own". Lastly, Deban gave the song 8 out of 10 and described it as "a song that upbeat, euro and bursting with a catchy chorus [...] a sound that's reminiscent of Stargate meets Guetta" and also called it as one of the freshest entries.
Critics of the EscFlashMalta gave the song an average of 7.33 out of 10. After giving it 7 out of 10, Jan described it as a cheap song with melody line and catchy words that could be a hit not only in Greece and Cyprus but possible in Europe too. Knut-Oyvind gave he song 6 out of 10 and said that "it feels a lot more sophisticated and the production has a more modern and individual sound". Lastly, Pitchtunes said that it is "a modern uptempo club song with potential, mediocre verses, with a even better bridge. The chorus has a catchy "lalala" b-part and contains a lot of energy" and gave it 6 out of 10.
After Adamou was internally selected to represent Cyprus in the Eurovision Song Contest, there was a selection with three songs, all performed by Adamou, including "La La Love".
CyBC used an internal selection method to choose Ivi Adamou. Ivi and her recording company, Sony Music Greece, picked three songs to sing at the Cypriot national final, all of which are primarily written by foreign composers. At the national final, which took place on 25 January 2012, the winning song would be determined by 50% televoting and 50% jury vote.
In the end, "La La Love" was chosen to represent Cyprus in Eurovision Song Contest 2012. The song finished 7th in its semi-final and 16th in the grand final, Cyprus's best result since Lisa Andreas came 5th in the 2004 grand final with "Stronger Every Minute". Following the contest, "La La Love" also became one of only two Eurovision entries in the next week's UK top 100, selling 4,002 copies to chart at #77. (The other charting Eurovision entry was the winning entry "Euphoria", which charted at #3.)
The music video of the song is based on the story of Snow White.