This article contains wording that promotes the subject in a subjective manner without imparting real information. Please remove or replace such wording and instead of making proclamations about a subject's importance, use facts and attribution to demonstrate that importance.(April 2015)
Lambrini is an organic product that is available in eight varieties: Original, Light, Cherry, Peach, Cream, Bubbly, Pink Bubbly, Bucks Fizz and Still, which differs from the seven other varieties in that it comes in a three-litre box rather than a bottle. Although it is not a wine but a perry, Lambrini is a marketed more in the style of a wine than of a traditional perry or cider.
In September 2007, Lambrini started a television advertising campaign featuring Northern Soul anthem "The Snake" by Al Wilson. The slogan for the campaign is "Do The Lambrini" rather than the traditional "Lambrini Girls Just Wanna Have Fun".