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Larry Namer, Studio city, California on March 8, 2013
Larry Namer is an entertainment and media entrepreneur who, along with Alan Mruvka, founded E! Entertainment Television and Movies USA Magazine.
After graduation, he worked as an assistant cable splicer for what was then called Sterling Manhattan Cable which was later acquired by Time Inc.
After several years as a technician, he became the Vice Chairman of the Cable TV division of the Electrical Workers Union. By age 25, he became the Director of Operations at Manhattan Cable and a year later was given sales and marketing. In 1979, he became Director of Corporate Development and was charged with building businesses derived from non-entertainment uses of the cable TV systems.
He became VP/General Manager of Valley Cable TV in Los Angeles. He became involved in the program department.
Namer and his friend Alan Mruvka created a plan for a TV network named Movietime, that would eventually become E! Entertainment Television. Namer and Mruvka eventually sold their stake in the company.
In 1989, he was awarded the President's Award from the National Cable Television Association.
Namer has played a significant part in launching several other TV networks around the world and interactive television, serving as a consultant to Microsoft. After E!, Namer created and launched several companies in the United States and overseas, including Steeplechase Media, Comspan Communications, Comspan Russia, and, with Martin Pompadur and Jean Zhang, Metan Development Group.
In September 2011, Namer was named as the first recipient of the “Aaron Spelling Award” at 4th Annual Investment Seminar & Global Independence in Beverly Hills
In October 2011, Namer joined the Advisory Board of SuperBox Inc.
Today, Namer is recognized as one of the world’s leading experts on new technology and how it is fundamentally altering the business of international media and entertainment. Among the companies that have enlisted his expertise are Microsoft, Paul Allen’s Digeo, World Digital Media Group (a joint venture of Radio Shack), EchoStar and Sirius Radio network.
Mr. Namer currently serves as President/CEO, Metan. Metan’s flagship series is Hello! Hollywood!, a weekly entertainment news series tailored to Chinese audiences, offering up the latest in celebrity, pop culture and lifestyle news. Since its launch in summer 2009, the series is now available on over 40 television stations in China and six in North America reaching over one billion Mandarin speaking viewers. Hello! Hollywood’s premier content is also available on 10 of China’s top online portals, reaching more than four million viewers weekly.
Metan is currently adapting popular Western TV formats for localized versions, including 'Go Dance!' from Ukraine and 'Elite Model Search.' The company has also developed the original sitcom 'Return to Da Foo Tsun' and the Web series 'Planet Homebuddies,' that has garnered an online audience of over seven million only one month since its launch. 'Return to Da Foo Tsun' has the distinction of being the first Chinese comedy to receive a nomination for the prestigious Television Asia Awards in 2013. Metan was instrumental in joining together top China production houses Mei Tian and H&R Century TV with Warner Brothers International Television Production and the creators of 'Gossip Girl' to develop a groundbreaking new teen drama series for China, to which Metan is also a consultant.
He is also a co-founder of Chinese brand management company Mingyian. Under Namer's direction, Metan and a coalition of North America’s top TV and film writers, recently joined forces to launch Metan Wen Zhi Ku, a joint venture linking Western writing talent with transmedia projects for the China market.
||This article includes a list of references, related reading or external links, but its sources remain unclear because it lacks inline citations. (April 2013)|
- Wired Magazine:Reality Central Interview
- METAN Media:Bio
- NY Times
- Variety 2012 TV
- How Piracy and Weibo Help Western TV Stars break out in China
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