Legend of a Rabbit
|Legend of a Rabbit|
|Directed by||Sun Yijun|
|Produced by||Dong Fachang, Xue Jiajing, Jiang Ping, Zhou Chao|
|Screenplay by||Zou Jingzhi, Zou Han|
|Music by||Peter Kam|
|Running time||89 minutes|
|Box office||CNY16.2 million|
Legend of a Rabbit (Chinese: 兔侠传奇), released in the United States as Legend of Kung Fu Rabbit, is a 2011 Chinese animated film directed by Sun Yijun. The film features the original cast of Fan Wei, Yan Ni, Zhang Fengyi, Zhang Yishan and Pu Cunxin. In the English version, it stars the voices of Jon Heder, Tom Arnold, Rebecca Black, Michael Clarke Duncan and Claire Geare.
The film was released in 62 countries, and was the first Chinese animated feature ever to be shown internationally. The film was a box office bomb in China, only managing to gross CNY16.2 million out of its CNY120 million budget. Responses to the film were also negative, with some noting it as a rip-off to the Kung Fu Panda film franchise.
The film was released on DVD in the United States in September 2013. A sequel of the film is also in the works.
A rabbit named Tu'er has an occupation of cooking pancakes in Beijing. The rabbit is trained by a monkey kung fu master named Laoguanzhu, so he can defeat the master's enemy, a panda named Xiongtianba, who is later revealed that he is a fake.
Production and release
Legend of a Rabbit was directed by Sun Yijun, president of animation at Beijing Film Academy. It was made over the course of three years, with a crew of 500 animators. The film was produced on a budget of CNY120 million, with 80% of it used for production equipment, while the rest was used for marketing. Yijun said that he was not completely satisfied with the film, but it would still get attention to the Chinese animation industry. He also said:
What made me proud is that The Guardian had an article that was titled 'China Picks Cartoon Fight with Hollywood. It means that, as a Chinese, I am competing with the United States. It's just like Liu Xiang competing in the 100 meters – this is definitely a proud thing for Chinese.
Legend of a Rabbit was first presented in December 2010, at a conference held in Beijing. The first teaser was released in February 2011, and a seven-minute preview was later put online in June. The film premiered at the 2011 Cannes Film Festival. It was later shown at 3,000 theaters in China, and was released in more than 80 countries, making it the first Chinese animated film ever to have an international theatrical release. Tianjin North Film Studio signed a deal with Cartoon Network to air the film in Australia, New Zealand, India and Taiwan, and merchandise such as a line of toys were also made.
It was announced in 2011 that an English dub of the film was in the works, with Michael Clarke Duncan, Rebecca Black, Claire Geare and Jade Lianna-Peters. Other candidates were Daniel Craig, Robert De Niro, Ralph Fiennes, Hugh Grant, Madonna, Shaquille O'Neal and Michael Tyson. It was the first-ever Chinese picture to have it be dubbed English on its North American release. The DVD of the English dub was released by Lions Gate Entertainment on September 24, 2013.
Legend of a Rabbit was a commercial flop at the Chinese box office, only managing to gross CNY16.2 million out of its CNY120 million budget. It had earned over CNY10 million on its first week. The film's director considered that the reason for the very little amount of viewing for cartoon movies was due to the audience's habits. However, in March 2013, it was #6 on Redbox's Family Top 20.
Some Chinese netizens have considered Legend of a Rabbit to be a rip-off of the film Kung Fu Panda. Reacting to this, Yijun denied that the film was fake and said he was confused by the netizens' response.
Response of the film from critics were mixed. The Hollywood Reporter said the film had "potential to be a cheeky finger-up to the Kung Fu Panda franchise", but noted the lack of "eye-popping action, incident or humor to nourish the congee-thin plot," saying that it was "sweet but not enough of a funny bunny." The Sun Daily called it a "a commendable effort. It's only fault is that it has to stand up against the technically-slick productions from Hollywood." Japancinema.net graded it a D, calling it an "unoriginal, messy, waste of time, waste of money film that hopefully I can forget as fast as I watched it." Linus Tee, writing for moviexclusive.com, criticized the film's humor and CGI quality, stating it would've been better if it had more-polished technological resources and dialogues. On the positive side, the Dove Foundation awarded the film a score of 3 out of 5, saying that the "characters are memorable and the theme of loyalty is not to be missed in this movie!" However, they warned parents about the amount of violence in the film, suggesting it for kids at the age of 12 years or older.
|Huabiao Award||Outstanding Animation||Won|||
A sequel of the film was first announced in November 2011. The film was sold to Turkey, Indonesia, Iran and the Middle East in February 2012, and was originally announced to be released under the title Legend of a Rabbit 2: Mysterious City Of Stones. In May 2013, it was shared that Xu Zheng will play the main character, and that the film would premiere at the Cannes Film Festival on May 19. The sequel will also be directed by Yijun.
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