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Liberatum is a celebrated international cultural diplomacy organisation, multimedia, creative innovation and cultural content company founded by Pablo Ganguli in 2001 which primarily creates and presents multidisciplinary artistic platforms and promotes contemporary arts, film, media, literature and culture worldwide through its own festivals, films, summits and other programming. It has often been described as a global cultural movement celebrating creativity, freedom of expression and connecting the world's finest minds to create engaging cultural content with their counterparts in other countries.
Liberatum festivals, shows, content, programmes and summits are created by Pablo Ganguli. They have taken place in Russia, Turkey, Papua New Guinea, Germany, Hong Kong, Venice, London, Paris India, Morocco. Forthcoming ventures are reported be held in Rio de Janeiro, New York City, Shanghai and Rome.
Notable figures who have attended and taken part in Liberatum include Peter Donohoe, Stephen Frears, Sir Norman Rosenthal, Charles Saumarez Smith, Shekhar Kapur, Valery Gergiev, Thomas Ades, Tilda Swinton, Pharrell Williams, Kirsten Dunst, Michael Nyman, Michael Stipe, Philip Treacy, Sir VS Naipaul, Zaha Hadid, Daphne Guinness, Wole Soyinka, Richard Branson, Annie Lennox, Clare Short, Shabana Azmi, Marianne Faithfull, Shashi Tharoor, Courtney Love, Gore Vidal and Goldie Hawn among many others.
Liberatum and illy made an acclaimed short film in 2014 called Inspiring Creativity featuring James Franco, Hans Zimmer, Tracey Emin, Joan Smalls among others about what drives their creativity. They have also made a film with W Hotels about transformation, including the performance artist Dita Von Teese; it was directed by Pablo Ganguli and Tomas Auksas.
Liberatum has presented a wide range of notable cultural programmes and festivals around the world. Its multidisciplinary ventures in Turkey "Istancool" was hailed by Turkish and international critics for its unorthodox programming. Liberatum has developed similar ventures in Hong Kong, Marrakech, Moscow and Berlin consisting of several artforms and unusual performance art elements. The New York Times described Liberatum as a "cultural festival known for its hip quotient."
Liberatum was founded by Pablo Ganguli in 2001 while he was living in Port Moresby.
- HEAR WHAT JAMES FRANCO, HANS ZIMMER, TRACEY EMIN, MOBY, AND OTHERS HAVE TO SAY ABOUT CREATIVITY, Fast Company, May 2014