Little Emperor Syndrome
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The Little Emperor Syndrome (or Little Emperor Effect) is an aspect of China's one-child policy where only children gain seemingly excessive amounts of attention from their parents and grandparents. Combined with increased spending power within the family unit and parents' general desire for their child to experience the benefits they themselves were denied, the phenomenon is generally considered to be problematic. Andrew Marshall even argues that it is shaping Chinese society in unexpected ways that may culminate into a future "behavioral time-bomb."
Little Emperors are primarily an urban phenomenon. The one-child policy only applies to urban communities and, given the value of labor, only children are not prevalent within rural communities. Economic development has not had as large an impact outside of urban centers.
Socio-economic implications 
China's economic growth has tremendously elevated the annual per capita income of urban areas as women have become increasingly represented in the workforce, frequently resulting in families with two sources of income. This greatly improved purchasing power coupled with excessive pampering of only children is the cause of increased spending on children. From toys to clothes, parents shower their child in material goods and give in to every demand; it is common for children to be the "best-dressed members of their families."
Recently, it has become common for nearly half a family's income to be spent on the child. This effect has become considerable enough to be noticed on a global scale: marketing groups attribute a near doubling of platinum jewelry sales in China to "China's 'spoiled brat' generation."
Parental expectations 
Little Emperors also bear the burden of heavy expectations. Parents who feel they lost their chance in the Cultural Revolution ("compensation syndrome") put immense pressure on these children to succeed and compete academically. From an early age parents push their only child to educational extremes as they cater to their whims; "though many of these precocious kids can recite the English alphabet or read newspapers in traditional Chinese characters by the time they're 10, their parents often still perform basic tasks for them: fixing their hair, tying their shoes, wiping their bottoms." Boarding school, private English lessons, music lessons and an additional range of extracurricular activities are the normal fare; though after tough competition, only two percent of the Little Emperors will be able to study at a university.
Household structure 
One factor frequently associated with the Little Emperor effect, the four-two-one family structure refers to the collapse of the traditionally large Chinese family into four grandparents and two parents doting on one child. Beyond the obvious further funneling of resources towards the whims and potential of the only child, this four-two-one reconfiguration of the familial structure has distinct ramifications for Chinese society. The Little Emperors of the one-child policy have warped the traditional family beyond recognition; "in the past, the power in a household devolved from the father," who ruled over a multitude of offspring.
Now the household structures itself entirely around the one child. This shift from earlier structures that supported the culture of filial piety has caused much concern; "traditionally, a great number of children, particularly sons, was seen as proof of the family's standing and it guaranteed the continuity of ancestor-worshipping customs." The most salient issue stems from the worry about who will look after the elderly. Aside from a potentially radical shift in cultural norms concerning the treatment of the elderly, this new family structure poses a purely demographic problem: "the composition of the dependent population is shifting away from children toward elderly population."
Religion and psychology 
Many Chinese families use traditional Confucian values to teach their only child. Confucianism considers Ren (love and social responsibility) the core emotion that inspires other moral concepts in personal motivation. The child often receives too much love and has been highly mentally and physically restricted to devote themselves to a heavy load of schoolwork, considering that the economic future of the family depends on their success. Such a situation can directly lead to the overindulgence of the child thus reversing traditional Confucian values of Ren (仁) and filial piety (xiao 孝) There is also evidence that many young Chinese feel heavily burdened and a huge sense of responsibility toward their parents, understanding that their success can have crucial consequences for their family.
Depending on specific family conditions and a child's outlook, this burden can lead to a diligent lifestyle by youngsters or to a more rebellious attitude to traditional codes or to not being able to cope with such pressure nor to develop self-discipline.
The combination of immense pressure to excel and extreme pampering is reported to have resulted in a stunting of social and emotional growth. The perceived maladjustment of the Little Emperors is an exaggerated subject within the media; "the government has [tried] to cope with the Little Emperor problem through frequent cautionary stories in the press." These stories depict children hanging themselves after being denied sweets and cases of matricide in retribution for a scolding or late dinner. The discussion of Little Emperors has saturated public discussion concerning the one-child policy in Chinese and international media.
Psychological studies do not support this view or, at best, offered mixed results. Results from earlier studies are inconsistent with some more recent studies that suggest there are no reliable differences between only children and those with siblings. However, a survey published in 2013 on 431 Beijing adults finds that those who had grown up after the introduction of the one-child policy were lacking "entrepreneurial drive and the willingness to take risks. This even had a significant impact on career choices.
See also 
- Marshall, Andrew. "Little emperors." The Times (London, England) 29 Nov. 1997: 44.
- Branson, Louise. "China's brat pack; Generation of only-children." Sunday Times (London, England) 19 June 1988.
- Cutler, Blayne. "China's little emperors." American Demographics Mar. 1988: 58.
- Shao, Paul Herbig, and Alan T. "Marketing implications of China's 'little emperors..'" Review of Business 16.1: 16(5).
- Gooding, Kenneth. "Producers benefit from the 'spoiled brat' effect." The Financial Times 22 June 1998.
- Reese, Lori. "Children's Palace: China Copes With the One-Child Policy, 1980 A Generation of Little Emperors." Time International 27 Sept. 1999: 88.
- Hussain, Athar. "Demographic transition in China and its implications." World Development 30.10: 1823(12).
- Psychological problems in the post 90s generation (Chinese; 90后易出现的心理问题) - Psychology Center of Shandong Normal University
- Vanessa L. Fong. Only Hope: Coming of Age Under China's One-Child Policy. Stanford University Press, 2004, 256 pp.
- Chinese Singletons - Basic ‘Spoiled’ Related Vocabulary, Thinking Chinese, September 2010.
- Wan, et al. "Comparison of personality traits of only and sibling school children in Beijing." Journal of Genetic Psychology 155.4: 377(12).
- Shen, "Moral values of only and sibling children in the mainland China." The Journal of Psychology 133.1: 115(11).
- Mara Hvistendahl, "Making a Selfish Generation by Fiat." Science, 11 January 2013: 131.
- "China’s One Child policy creates ‘risk-averse’ adults." The International News, 12 January 2013.
- "China’s One-Child Policy Yields Adults Fearing Risk." Bloomberg News, 10 January 2013.