Love It to Death
|Love It to Death|
Original, uncensored album cover
|Studio album by Alice Cooper|
|Released||March 8, 1971|
|Recorded||1971 at RCA Mid-American Recording Center, Chicago, Illinois|
|Genre||Hard rock, heavy metal|
|Label||Straight, Warner Bros.|
|Producer||Jack Richardson, Bob Ezrin|
|Alice Cooper chronology|
|Singles from Love It to Death|
Love It to Death is the third album by the Alice Cooper band, released in 1971. It was the band's first commercially successful album, and is considered where the band first consolidated its aggressive hard-rocking sound. The album's best-known track, "I'm Eighteen", was released as a single to test the band's commercial viability before the album was recorded.
Formed in the mid-1960s, the band took the name Alice Cooper in 1968 and became known for its outrageous theatrical live shows. The loose, psychedelic freak rock of its first two albums failed to find an audience. The band moved to Detroit in 1970 and was influenced by the aggressive hard rock scene there. The group enlisted a young Bob Ezrin as producer and spent two months rehearsing ten to twelve hours a day as Ezrin encouraged the band to tighten its songwriting. Soon after, the single "I'm Eighteen" achieved top-forty success, peaking at number 21. This convinced Warner Bros. that Alice Cooper had the commercial potential to release an album. After its release in March 1971 Love It to Death reached number 35 on the Billboard 200 albums chart and has since been certified platinum. The album's second single, "Caught in a Dream", charted at number 94.
The original album cover featured Cooper posed with his thumb protruding so it appeared to be his penis; Warner Bros. soon replaced it with a censored version. The Love It to Death tour featured an elaborate shock rock live show: during "Ballad of Dwight Fry"—about an inmate in an insane asylum—Cooper would be dragged offstage and return in a straitjacket, and the show climaxed with Cooper's mock execution in a prop electric chair during "Black Juju". Ezrin and the Coopers continued to work together for a string of hit albums until the band's breakup in 1974. The album has come to be seen as a foundational influence on hard rock, punk, and heavy metal; several tracks have become live Alice Cooper standards and are frequently covered by other bands.
Detroit-born vocalist Vincent Furnier co-formed the Earwigs in the mid-1960s in Phoenix, Arizona, with guitarist Glen Buxton, guitarist and keyboardist Michael Bruce, bassist Dennis Dunaway, and drummer Neal Smith. The band released a few singles in 1967 after changing names to the Spiders. In 1968 the band changed names again to Alice Cooper—a name Furnier later adopted for his own—and perpetuated the story that it came from a 17th-century witch whose name they learned from a session with a ouija board.
At some point Buxton painted circles under his eyes with cigarette ashes, and soon the rest followed with ghoulish black makeup and outlandish clothes. The band moved to Los Angeles and became known for its provocative, theatrical shock rock stage show. In a headline-grabbing incident during a performance at the Toronto Rock and Roll Revival in 1969, Cooper threw a live chicken into the audience, and it was torn to shreds.
The group's first two albums, Pretties for You (1969) and Easy Action (1970) appeared on Frank Zappa's Straight Records label, and failed to find an audience. The band relocated to Detroit and found itself in the midst of a rock scene populated with the hard driving rock of the MC5, the stage-diving Iggy Pop with the Stooges, and the theatricality of George Clinton's Parliament and Funkadelic. The Alice Cooper band went on to incorporate these influences, resulting in a tight, hard-rock driven sound with an outrageous theatrical live show beginning.
While at the Strawberry Fields Festival in Canada in April 1970 the band's manager Shep Gordon contacted producer Jack Richardson, who had produced hit singles for the Guess Who. Richardson was uninterested himself in producing the Alice Cooper band, and sent nineteen-year-old Bob Ezrin in his place. Cooper recalled the young junior producer as "a nineteen-year-old Jewish hippie" who reacted to meeting the outlandish band "as if he had just opened a surprise package and found a box full of maggots".
Ezrin initially turned down working with the band, but had a change of heart when he saw them live at Max's Kansas City in New York City the following October. Ezrin was impressed with the band's audience-participation rock-theater performance and the cult-like devotion of the band's fans who dressed up and knew the lyrics and actions to the music, which Ezrin compared to the later cult following of the The Rocky Horror Picture Show. Ezrin returned to Toronto to convince Richardson to take on the band; Richardson did not want to work directly with such a group but agreed on condition that Ezrin took the lead.
Recording and production
The band and Ezrin did pre-production for the album in Pontiac, Michigan in November and December 1970, and recording was done at the RCA Mid-American Recording Center in Chicago in December. Richardson was executive producer, and Richardson and Ezrin produced the album for Richardson's Nimbus 9 Productions.
Ezrin, with his classical and folk background, attempted to have the band tighten the loosely-structured songs. The band resisted at first, but came to see things Ezrin's way, and ten to twelve hours a day of rehearsal resulted in a tight set of hard rock songs with little of the psychedelic freak-rock aesthetic of the first two albums. According to Cooper, Ezrin "ironed the songs out note by note, giving them coloring, personality". Ezrin rearranged "I'm Eighteen" from an eight-minute jam piece called "I Wish I Was 18 Again" to a tight three-minute rocker.
Buxton and Bruce both used Gibson SG guitars and tended to double up, playing similar parts with subtle differences in phrasing and tone. Dunaway's bass part is often a moving counter-melody rather than following the typical rock strategy of holding to the root.
Zappa had sold Straight Records to Warner Bros. in 1970 for $50,000. That November[a] the group released a single of "I'm Eighteen" backed with "Is It My Body",[b] and Warner Bros. agreed that if it sold well the group could go forward with an album. The band posed as fans and made hundreds of calls to radio stations to request the song, and Gordon is said to have paid others a dollar per radio request. Soon the song was on the airwaves across the country—even on mainstream AM radio—and peaked at number 21 on the charts. The success of the single convinced Warner to contract Richardson to produce Love It to Death—one of the first times an American producer assigned a Canadian to produce an album. "I'm Eighteen" was a sixteen-track recording at 15 IPS; other tracks were recorded at 30 IPS.
The classically-trained Ezrin was intent on developing a cohesive sound for the band, and his earnestness was a source of humor for the band. At a time when the reputation of the Beatles made them seem beyond criticism, the band meant "Second Coming" was intended at as a jab at the recently released track "The Long and Winding Road" and the elaborate production Phil Spector had given it. The hyperbolic acclaim it received struck the band as if it were the Second Coming of a master composer on the order of Beethoven—and at Ezrin's attempts to bring such production values to Alice Cooper's music. Ezrin did not realize the joke was largely at his expense. When recording the "I wanna get out of here" sequence of "Ballad of Dwight Fry," Ezrin had Cooper lie on the floor surrounded by a cage of metal chairs. "Black Juju" was the only track recorded live in the studio.
Release and reception
"I'm Eighteen" was the band's first top 40 in the US, a success that led to a recording deal with Warner Bros. Records. It spent eight weeks on the US charts, peaking at number 21. In Canada it broke the top ten, peaking at number 7.
Love It to Death was released on March 8, 1971; a British release of the album followed in June on the Straight label. Love It to Death was the first of the band's albums on which the members received individual credit for the songs they contributed to, rather than crediting everything to the band as a whole. Though the original sleeve state the album was a Straight release, Straight had already been purchased by Warner Bros and the disc labels were Warner ones. The album reached peaked on the US album charts at number 35, number 28 in Britain, and number 34 in Canada. The RIAA certified the album gold November 6, 1972, and platinum July 30, 2001. Alice Cooper was the first band on Warner Music Canada's roster to sell more than 100,000 copies of four platinum in Canada. In 1973 the band were awarded platinum albums in Canada for Love It to Death, Killer, School's Out, and Billion Dollar Babies. The album first appeared on CD in October 1990.
The original cover has the long-haired band members in dresses and makeup, and has Cooper holding cape around him with his thumb sticking out to give the illusion of an exposed penis. This led Warner Bros. to censor it—first that December by covering it with white strips, then by having the photo touched up with paint[c][d] in pressings beginning in 1972. Both front and back cover photos were taken by Roger Prigent, credited as "Prigent", and the gatefold features a close-up photo by Dave Griffith of Cooper's eyes heavily made-up with spidery eyelashes; in his pupils are photos of the other band members.
"Caught in a Dream" was released as a single backed with "Hallowed Be My Name" on April 27, 1971; it peaked in the US at number 94. The group supported the album with extensive touring. "Ballad of Dwight Frye" was a dramatized set piece in the live show, featuring an actress dressed as a nurse[e] who dragged Cooper offstage and brought him back on straitjacketed in time for the second verse's "Sleepin' don't come very easy / In a strait white vest". At the song's climax, Cooper would break free of the straitjacket and hurl it into the audience. The Love It to Death tour of 1971 featured an electric chair in the earliest staged executions of the singer. These executions were to become an attraction of the band's shows, which became progressively more flamboyant; the shows in the Billion Dollar Babies tour of 1973 concluded with Cooper's execution by prop guillotine. The Love It to Death tour grossed so much the band bought a forty-two room mansion from Ann-Margret in Greenwich, Connecticut, which was to be its home base for the next few years.
The album garnered mixed reviews. Billboard called the album "artfully absurd third-generation rock" and the group "the first stars of future rock". John Mendelsohn gave the album a favorable review in Rolling Stone, writing it "represents at least a modest oasis in the desert of dreary blue-jeaned aloofness served up in concert by most American rock-and-rollers." However, referring to "Black Juju" he also stated that "the one bummer on this album is so loud a bummer that it may threaten to neutralize the ingratiating effect" of the other tracks. Robert Christgau rated it B−, stating that he "never would have figured this theatre type to come up with it" and calling "I'm Eighteen" "as archetypal a hard rock single as you're liable to hear in this flaccid year, or maybe ever".
The band and saw its popularity rise over the next several albums. Killer followed in November 1971 and reached number 21 on the US charts, and the band finally topped those charts in 1973 with its sixth album, Billion Dollar Babies. Unreleased demos of Love It to Death have circulated among fans; highlights include outtakes of "Ballad of Dwight Fry" with alternate lyrics and early versions of "You Drive Me Nervous", which did not have an official release until it appeared on Killer.
A dark, aggressive song whose lumbering, distorted main guitar riff is in E minor, "I'm Eighteen" was the band's first hit. In raspy vocals against arpeggiated guitar backing, the lyrics speak of the existential anguish of being at the cusp of adulthood, decrying in each verse being "in the middle"—"of life" or "of doubt". The chorus switches to a series of crashing power chords building from A, the vocals proclaiming: "I'm eighteen / And I don't know what I want ... I gotta get out of this place / I'll go runnin' in outer space". The song turns around at the conclusion with an embrace of those things that had been such anguish: "I'm eighteen and I like it!"
"I'm Eighteen" with it's heavy riff was a youth anthem and the band's first hit.
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"I'm Eighteen" is sandwiched between two straight-ahead rockers: "Long Way to Go" and album opener "Caught in a Dream". Both follow simple hard-rock formulas, trading heavy riffing with guitar fills and solos. The album title derives from lyrics found in "Long Way to Go", and "Caught in a Dream" was the album's second single and features irreverent, tongue-in-cheek lyrics such as "I need everything the world owes me / I tell that to myself and I agree". The first side closes with "Black Juju" by bassist Dunaway, an lengthy track in the eerie vein of The Doors and the Pink Floyd's "Interstellar Overdrive"—both bands Alice Cooper had earlier opened for. The song was named after a stray dog the band knew in Pontiac, and the organ part derives from Pink Floyd's "Set the Controls for the Heart of the Sun".
"Is It My Body", the B-side to the "I'm Eighteen" single, opens the second side of the album. The verses to the sleazy boogie pose the questions: "What have I got? / That makes you want to love me? / Is it my body?"—and declare in the chorus: "Have you got the time to find out / Who I really am?" "Hallowed Be My Name" follows with lyrics such as "Screaming at mothers / Cursing the Bible". "Second Coming" continues with religious-themed lyrics: "... have no other gods before me / I'm the light / The devil's getting smarter all the time" The track developed from a lyrical fragment Cooper had come up with—"Time is getting closer / I read it on a poster"—and is set to a delicate piano by Ezrin.
"Ballad of Dwight Fry" mixes acoustic and electric guitars to detail the breakdown of a man in an insane asylum.
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"The Ballad of Dwight Fry" is a dramatic piece about an insane man in a mental asylum. It opens with a young girl's voice asking if her "Daddy" will "ever come home",[f] against a childlike piano backdrop. The song shifts to acoustic guitar and Cooper singing presumably in the persona of the girl's father, singing at first in a wavering almost-whisper. His voice builds with his persona's increasing instability, breaking out in shouting in the heavy, electric guitar-backed chorus: "See my only mind explode / Since I've gone away". After the second chorus there is a softer, creepy keyboard break by Buxton, and when the vocals reappear they repeat "I wanna get out of here", at first tentative and imploring, eventually climaxing in the character's total mental breakdown and a return to the chorus. The name of the song's main character is drawn from Dwight Frye, an actor Hollywood media dubbed "the man with the thousand-watt stare" and who portrayed Renfield, the lunatic slave of the titular vampire in the 1931 film Dracula starring Bela Lugosi.
The album closes with a cover of "Sun Arise" by Australian entertainer Rolf Harris. The upbeat pop song song had been a show-opener for the band throughout 1970, and is a dramatic contrast to the darkness of the rest of the album.
Love It to Death is seen as one of the foundational albums of the heavy metal sound, along with contemporary releases by Black Sabbath, Led Zeppelin, Deep Purple, and others. A review in British magazine Melody Maker called it "an album for the punk and pimply crowd" a few years before punk rock became a phenomenon. Early punk group the Ramones found inspiration in Alice Cooper's music and Love It to Death in particular. Vocalist Joey Ramone based the group's first song, "I Don't Care", on the chords of the main riff to "I'm Eighteen". John Lydon wrote the song "Seventeen" on the Sex Pistols album Never Mind the Bollocks in response to "I'm Eighteen", and is said to have auditioned for the Sex Pistols by miming to an Alice Cooper song—most frequently reported as "I'm Eighteen". Love It to Death inspired Pat Smear to pick up the guitar at age twelve; he went on to co-found the Germs, tour as second guitarist for Nirvana, and play rhythm guitar for the Foo Fighters.
Hit Parader included Love It to Death in its heavy metal Hall of Fame in 1982, and placed the album twenty-first on its list of "Top 100 Metal Albums" in 1989. In 2003 it ranked #452 on Rolling Stone 's 500 Greatest Albums of All Time. Greg Prato gave Love It to Death an AllMusic called it "an incredibly consistent listen from beginning to end" and "the release when everything began to come together for the band". To Pete Prown and Harvey Newquist, the band's theatrical arrangements help its two guitarists "[transcend] the all-too-common clichés" in their the simple hard-rock riffing and soloing "that were part and parcel of early seventies rock".
The band was pleased with the collaboration with Ezrin, and he remained their producer until Cooper's first solo album, Welcome to My Nightmare in 1975. Love It to Death launched Ezrin's own production career, which went on to include prominent albums such as Aerosmith's Get Your Wings (1974), Kiss's Destroyer (1976), and Pink Floyd's The Wall (1979).
Songs from Love It to Death continued to be frequent requests long after Cooper went solo. In response, when writing material for his 1989 album Trash, Cooper and producer Desmond Child spent time listening to Love it to Death and the band's 1974 Greatest Hits album to "find that vibe and match it to" a style appropriate to the 1990s.
Thrash metal band Anthrax included a cover of "I'm Eighteen" on its debut album Fistful of Metal in 1984. Alternative metal band the Melvins covered "second Coming" and "Ballad of Dwight Fry" on their album Lysol in 1992. The song "Dreamin'" on the 1998 Kiss album Psycho Circus bears such a resemblance to "I'm Eighteen" that a month after the album's release Cooper's publisher filed a plagiarism suit, settled out of court in Cooper's favor. Swedish death metal band Entombed released an EP in 1999 entitled Black Juju that includes a cover of "Black Juju".
Alternative rock band Sonic Youth recorded covers of "Ballad of Dwight Fry", "Hallowed Be My Name" (as "Hallowed Be Thy Name"), and "Is It My Body"—the latter of which is bassist Kim Gordon's favorite of her own vocal performances. The song title is the title of a 1993 essay by Gordon on the artist Mike Kelley, where she described the Coopers as "anti-hippie[s] reveling in the aesthetics of the ugly". The essay appeared in 2014 in a collection of essays by Gordon also titled Is It My Body?
|1.||"Caught in a Dream"||Michael Bruce||3:10|
|2.||"I'm Eighteen"||Bruce, Alice Cooper, Dennis Dunaway, Neal Smith, Glen Buxton||3:00|
|3.||"Long Way to Go"||Bruce||3:04|
|1.||"Is It My Body"||Cooper, Dunaway, Bruce, Smith, Buxton||2:39|
|2.||"Hallowed Be My Name"||Smith||2:29|
|4.||"Ballad of Dwight Fry"||Bruce, Cooper||6:33|
|5.||"Sun Arise"||Harry Butler, Rolf Harris||3:50|
The band members and recording personnel for Love It to Death:
Alice Cooper band
- Alice Cooper – vocals, harmonica
- Glen Buxton – lead guitar
- Michael Bruce – rhythm guitar, keyboards, backing vocals
- Dennis Dunaway – bass guitar, backing vocals
- Neal Smith – drums, backing vocals
- Bob Ezrin – keyboards on "Caught in a Dream", "Long Way to Go", "Hallowed Be My Name", "Second Coming", and "Ballad of Dwigth Fry" (credited as "Toronto Bob Ezrin")
- Jack Richardson and Bob Ezrin – producers
- Jack Richardson – Executive producer
- Brian Christian – session engineer
- Randy Kring – mastering engineer
- Bill Conners – recording technician
- October, according to some sources.
- "Is It My Body" was incorrectly listed as "Body" and then "(Is It My) Body" on early pressings of the single.
- And not airbrushed, as is common when retouching photos.
- Cassettes of the album have used the uncensored cover, whereas CDs have used the censored version.
- The nurse was place by drummer Neal Smith's sister Cindy, who later married bassist Dennis Dunaway.
- The voice of the little girl was performed by a friend of the band, Monica Lauer. Michael Bruce did the voice for the band's live shows.
- Hoffmann 2004, p. 478.
- Konow 2009, p. 31.
- Lenig 2010, p. 117.
- Konow 2009, p. 33.
- Brackett & Hoard 2004, p. 12.
- Crouse 2012, p. 104.
- Crouse 2012, pp. 104–105.
- Sherman 2009, p. 25.
- Crouse 2012, p. 105.
- Sherman 2009, p. 26.
- Interactive Guitar staff 2012; Prown & Newquist 1997, p. 99.
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- Thompson 2012, p. 136.
- RPM staff 1971a.
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- RPM staff 1971b.
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